#China #Chengdu #Hero Esports #Gavin Zheng #Chengdu Institute

Gavin Zheng Takes the Helm

Dr. Gavin Zheng, the co-founder of Hero Esports, has recently been appointed as the Dean of the Chengdu Esports Research Institute. This significant appointment was made during an academic lecture he delivered on September 10, 2025, at Sichuan University's Wangjiang Campus. His lecture, titled "Esports Definition and the New Phase of Sports Development," drew considerable attention, offering valuable insights into the burgeoning esports industry.

A Transformative Lecture

Zheng's lecture highlighted the integral role of esports in the evolving landscape of sports and its potential as a driver of new growth within the industry. He emphasized that esports is not simply a pass-time or a trend, but a vital component of our future economic frameworks. By unpacking the intricate relationship between market representation and existence in esports, he illuminated the factors that contribute to a widespread underestimation of its intrinsic commercial value. His compelling arguments resonated deeply with both faculty members and students, sparking an enthusiastic discussion during the Q&A session that followed.

Strengthening Academic Collaboration

Following his lecture, Professor Xiang Yong, Dean of the School of Physical Education at Sichuan University, presented Dr. Zheng with his official letter of appointment as Dean of the Chengdu Esports Research Institute. This role is poised to fortify the collaboration between Hero Esports and the academic sector, particularly in the rapidly evolving field of esports. The presence of notable figures such as Ms. Xiong Qian, General Manager of Hero Esports' Chengdu Branch, and Mr. Dai Xin, Director of the Training Management Center, underscored the importance of the event.

Looking Ahead

As the newly appointed Dean, Zheng aims to facilitate the alignment of academic research with industrial developments in esports. He has encouraged emerging scholars to explore the essential qualities of esports from a developmental perspective. This approach is fundamental in advancing the esports industry in China, both academically and commercially.

Conclusion

Zheng's appointment marks a pivotal moment in bridging the gap between industry practices and academic inquiry. With a clear vision for the future of esports, Hero Esports is committed to supporting deep integrations of educational research and industry growth, ensuring that the sector continues to thrive as a legitimate and influential part of modern sports. The appointment of an industry leader in this academic role symbolizes a promising future for esports education and development worldwide.