AIM B2B Expands Reach by Opening New Office in Singapore

AIM B2B, a renowned B2B PR and marketing agency headquartered in Tokyo, has announced the opening of its new office in Singapore. This strategic expansion aims to enhance service offerings to clients and bolster their support network across the Asia-Pacific (APAC) region. Singapore has been chosen as the location due to its pivotal role as a regional hub for global companies operating in markets like Japan and South Korea.

According to Roberto De Vido, the newly appointed head of AIM B2B’s Singapore office, the initiative is essential for deepening connections with leadership teams of client companies. “Having a local office allows us to work more closely with executive teams and strengthen ties with our divisions in Japan and South Korea,” De Vido stated.

AIM B2B is celebrated for its comprehensive suite of services that supports businesses at every growth stage. Their expertise includes strategic PR, media relations, content marketing, digital marketing, branding, lead generation, and event management. By seamlessly integrating PR and marketing into a unified strategy, AIM B2B differentiates itself in the competitive B2B landscape, supporting clients from brand awareness to tangible business results.

Robert Heldt, CEO of AIM B2B, emphasized the strategic importance of Singapore, stating that many of their clients have their regional headquarters there. He noted, “In Japan and South Korea, B2C marketing has evolved significantly; however, B2B marketing is still in its developing stages. At AIM B2B, we specialize in driving sustainable growth in some of the most competitive markets in Asia, fostering trust, and creating long-term impacts for stakeholders through Enterprise-level B2B marketing.”

De Vido brings years of marketing expertise in the APAC region, making him an ideal fit for leading this branch. His extensive background includes working in high-tech communications, building brands in sustainable infrastructure, and focusing on investor relations and public affairs tailored to the APAC market. Having resided in Japan for nearly 15 years, he has successfully managed diverse campaigns that strengthen ties with government and local communities, enhance branding, and navigate crisis management.

AIM B2B stands out not only as a leading integrated PR and marketing agency but also as a co-founding member of GlobalAgility, a global partnership of seven independent agencies that provides comprehensive B2B marketing services in North America, Europe, and the Asia-Pacific region. Their commitment to strategic storytelling, creative insights, and data-driven strategies ensures that B2B companies can thrive in the fast-paced landscape of today’s market.

In conclusion, the establishment of the Singapore office marks a significant milestone for AIM B2B, showcasing its dedication to client success and its ambition to solidify its presence within the APAC arena. As the company continues to expand, it remains focused on delivering unparalleled support and innovative solutions for businesses navigating this dynamic market.