#Qualtrics #Experience Management #X4 2025

Qualtrics Secures Iconic Industry Figures for X4™ 2025

Qualtrics, the leader in Experience Management, has announced a stellar lineup of influential figures for its upcoming X4 2025 Experience Management Summit scheduled from March 18-20 in Salt Lake City. This year's event will feature renowned personalities such as Rick Rubin, Bozoma Saint John, and Danny Meyer, each distinguished in their respective fields, to deliver keynote speeches and share their insights on creating exceptional experiences.

The Powerhouses of Experience Management

Rick Rubin, a pivotal figure in the music industry as the co-founder of Def Jam Recordings and a celebrated producer, will share his unique methodologies on crafting extraordinary experiences. Rubin’s nine Grammy Awards underscore his success and influence in transforming the music scene, offering valuable lessons for attendees in various industries.

Next, Bozoma Saint John, a Hall of Fame marketing executive and the author of The Urgent Life, will draw from her extensive experience in leading marketing for some of the world's most prestigious brands, including Netflix and Apple. Her journey illustrates the importance of brand storytelling and consumer engagement, making her an inspiration for marketing professionals.

Danny Meyer, the celebrated restaurateur known for his commitment to exceptional customer service, will also be gracing the stage. Meyer, who has built a reputation for prioritizing guests and employees alike, will discuss his approach to providing remarkable dining experiences and how those principles can be adapted across various sectors.

Learning from the Experts

The X4 2025 event will gather thousands of experience management professionals, including C-suite executives and industry leaders specializing in customer experience, employee experience, and brand research. Attendees can look forward to over 100 sessions led by top-tier brands like Walmart, KFC, and ServiceNow, aimed at sharing proven strategies to enhance both customer and employee experiences.

One notable addition to the lineup is Ken Hughes, known as the