Timeless Collaborates with Kevin Lyons for Unique Logo Remix

In an innovative move that merges art and cannabis culture, Timeless, a prominent lifestyle brand, has announced its inaugural Artist Logo Remix collaboration featuring the renowned Brooklyn-based creative, Kevin Lyons. This collaboration marks a significant extension of Timeless's Artist Legacy Program, which aims to celebrate and showcase artists through the unique lens of cannabis.

A Creative Vision

Kevin Lyons, who previously served as the Global Creative Director at Urban Outfitters, has made a name for himself with his whimsical monster characters that have graced murals and collaborated with various brands worldwide. Over his expansive career, Lyons has worked with industry giants like Nike, Converse, and Coca-Cola, while also earning an Emmy Award for Outstanding Achievement in Main Title Design and a prestigious Cannes Golden Lion for the Diesel campaign “Be Stupid”. His accolades and experiences make him an influential force in the creative community.

Josh Rhodes, Timeless Artist Liaison, expressed excitement about the collaboration. He stated, "Timeless has shaped its Artist Legacy Program for the past few years, and Kevin elevated the program with his Artist Logo Remix." The remix features Lyons's iconic characters, seamlessly blending them into the Timeless drip logo, signifying the brand's three signature moods. This new artistic design transforms a practical accessory into a vibrant work of art, embodying the ethos of creativity, skateboarding culture, and streetwear.

From Childhood Dreams to Artistic Reality

Reflecting on his journey, Lyons revealed, "All I did as a kid was draw sports graphics, design my own sneakers, and work on cartoons." He cited influences from childhood favorites such as Garfield and Jim Henson to the more vibrant art worlds of Keith Haring and others. This rich tapestry of influences inspired his design for Timeless, giving life to a character that is playful, humorous, and slightly whimsical. Lyons remarked, "Timeless came to me to inject the life they put into their artist collaborations into the logo, which inspired me to turn it into a character who is playful, funny, and a little stoned."

A Unique Product Launch

The Timeless Artist Logo Remix will be featured on Lyons's flip case and battery, now available online at www.alwaystimeless.com as well as in dispensaries across various states, including Arizona, California, and Illinois. The release is timed alongside the introduction of three enticing new cannabis flavors: Wet Dream, Papayahuasca, and Black Water OG. This strategic launch not only showcases innovative products but also promotes a vibrant community culture centered around cannabis.

About Timeless

Founded in 2011, Timeless has established itself as a leading lifestyle brand in the cannabis industry, focusing on high-quality products and community engagement. The brand has seen tremendous growth since opening its doors, with roots in multiple states, including Arizona, California, Illinois, and Oklahoma. Timeless Vapes, the brand's cannabis production arm, began operations in 2013 and is now celebrating a twelve-year milestone of commitment to quality and creativity. Through their continual innovation in branding and product development, Timeless reinvents what it means to engage with cannabis culture.

In conclusion, the collaboration between Timeless and Kevin Lyons showcases not just a product, but a melding of artistic expression with cannabis culture, promising an engaging experience for fans and consumers alike.