Garmin Launches its Signature Garmin Marathon Series
On April 8, 2025, Garmin International, Inc., a beacon of innovation in fitness technology and the creator of the world’s first running smartwatch, officially introduced the
Garmin Marathon Series. This venture marks a game-changing initiative in the realm of road running events, as Garmin breaks the mold by not simply sponsoring, but fully producing its own series of marathons. This series promises a distinct experience that caters to the passionate running community.
The marathon series will debut in two U.S. cities:
Toledo, Ohio, scheduled for
September 21, 2025, and
Tucson, Arizona, set for
November 15, 2025. The theme,
'Miles That Made You,' highlights Garmin's deep understanding of a runner's journey, making this event especially geared towards those familiar with its products. The series aims to engage everyone, from seasoned athletes to newcomers and even those chasing their dreams of qualifying for the Boston Marathon.
A One-of-a-Kind Running Experience
In a statement, Susan Lyman, Garmin's Vice President of Consumer Sales and Marketing, expressed the brand's excitement about creating meaningful connections within running communities: "This is an opportunity to go above and beyond conventional sponsorships and create something truly special in our running communities. For decades, Garmin has been with runners through every step of their training, and now we are excited to be with them in an even more meaningful way on race day."
Events in the Garmin Marathon series will include:
- - A USATF-certified full marathon (Boston Marathon qualifier)
- - A USATF-certified half marathon
- - 10K and 5K races
In addition to the races, each event will host a two-day expo leading up to race day, showcasing the latest Garmin products and technology. This expo will be open to the public, allowing attendees to engage with the brand and its offerings directly. Special activities will include limited-edition merchandise, meet-and-greets with Garmin-sponsored athletes, and interactive experiences from select sponsors.
Post-race, Garmin will celebrate with a finish line festival that will also be open to the public. Runners and their friends and family can enjoy local food, live entertainment, and various activities designed to create a festive atmosphere for celebrating the achievements of all participants.
Looking Ahead
With this ambitious series, Garmin intends to expand its reach by potentially adding more locations in the years to come. The selection of Toledo and Tucson was based on their existing race schedules, cultural significance, favorable weather, and vibrant running communities.
Registration is currently open for all race distances in both cities. For runners interested in being part of this unique experience, Garmin encourages visiting their official website,
garmin.com/marathons, for details about race locations, community engagement opportunities, and future events.
Garmin’s innovative commitment to enhancing users' experiences extends beyond just fitness tech; the brand is dedicated to supporting those who share a passion for running and wellness. As Garmin continues to innovate, it embodies the spirit of seizing every day as an opportunity to chase one's personal best.
For further information about Garmin, its products, and the marathon series, the company invites fans to connect through its social media channels and official blog.
About Garmin International, Inc.
Garmin International, Inc. operates as a subsidiary of Garmin Ltd., which is publicly traded on the
NYSE under the ticker symbol
GRMN and is incorporated in Switzerland. Garmin is well-known for its leadership in aviation, automotive, fitness, marine, and outdoor sectors, dedicated to helping individuals maximize their time in pursuit of their passions.