Waterloo Sparkling Water Unveils Exciting New Flavors for Spring 2025

Discover the New Flavors from Waterloo Sparkling Water



Waterloo Sparkling Water, recognized for its refreshing full flavor and lively carbonation, is thrilled to introduce two new additions to its beloved lineup: Guava Berry and Ruby Red Tangerine. These unique sparkling waters promise to be the perfect companions for spring, adding a burst of excitement and flavor to your day. Made with Non-GMO Project Verified ingredients, these flavors are free from calories, sugar, and sweeteners, catering to health-conscious consumers while maintaining a deliciously refreshing taste.

Meet the New Flavors



Guava Berry


Guava Berry brings together the tropical essence of guava with a variety of succulent berries such as strawberries and raspberries. This delightful mash-up offers a refreshing escape from the ordinary, inviting those who enjoy adventurous flavors to embark on a summer escape with each sip. The vibrant taste of Guava Berry is designed for those seeking a fruity experience that feels like a mini-vacation.

Ruby Red Tangerine


Ruby Red Tangerine is another exciting creation that combines the tangy flavors of ruby red grapefruit with the sweetness of fresh tangerines. This electrifying blend starts with a sun-kissed aroma that captivates the senses, delivering an invigorating refreshment that’s perfect for any time of day. It stands out with its tantalizing mix of tart and sweet notes, ensuring an extraordinary tasting experience.

Both Guava Berry and Ruby Red Tangerine embody Waterloo’s commitment to authentic flavors. Kathy Maurella, Chief Marketing Officer at Waterloo Sparkling Water, expressed her enthusiasm: "We're excited to launch these new flavors that perfectly reflect our dedication to producing refreshing and authentic beverages. By focusing on flavor artistry, we strive to offer something unique in a crowded market."

Celebrating the Launch


To further elevate the excitement of the new flavors, Waterloo has teamed up with Taking Back Sunday’s vocalist Adam Lazzara, who is set to unveil original music inspired by the Guava Berry and Ruby Red Tangerine flavors. Music fans can catch the creative collaboration on social media, where Lazzara will provide a musical backdrop that mirrors the essence of these sparkling creations. Follow @waterloosparkling and catch the action on Instagram to see how the brand collaborates with influencers who embody the full-flavor lifestyle.

Waterloo Sparkling Water is already generating momentum in 2025 after a record-breaking year. Jason Shiver, the company’s CEO, shared insights about their recent success, stating, "Our team's hard work and innovation have driven significant growth in market share and sales. We are committed to standing out in an increasingly competitive market while continuously delivering excitement with new flavor introductions."

Health-Conscious Refreshment


True to its mission, Waterloo ensures that both new flavors offer a nourishing alternative to traditional beverages. Made from carefully crafted ingredients, these sparkling waters are not just refreshing; they fit into a healthy lifestyle, perfect for those looking for delicious options without the unwanted extras. Fans can also explore fun recipes using the new flavors, such as the Guava Passion Popsicle and Ruby Red Tangerine Spritz mocktail, to further enhance their enjoyment.

Guava Berry and Ruby Red Tangerine sparkling waters are now available across various retailers nationwide, including Target, Whole Foods, and Walmart, as well as online venues like Amazon. With additional distribution planned for Costco locations in the spring, there’s no shortage of ways for consumers to indulge in these refreshing drinks.

To find a retailer near you or to shop online, visit drinkwaterloo.com for more details.

About Waterloo Sparkling Water


Founded in 2017, Waterloo Sparkling Water is committed to delivering refreshing, fruit-inspired flavors with energetic carbonation. As an independent brand, Waterloo is dedicated to defying expectations with unique beverage offerings that represent the entrepreneurial spirit of Austin, Texas. For any updates and to connect with the 'Loo community, check out their social media handles on Instagram and Facebook.

Topics Consumer Products & Retail)

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