Quadient Achieves Leader Status in QKS Group's 2025 SPARK Matrix for Customer Communication Management
Quadient has recently been designated as a leader in the 2025 SPARK Matrix™ for Customer Communication Management (CCM) by QKS Group. This recognition emphasizes Quadient's strong technology and exceptional customer impact within the ever-evolving landscape of customer communication. With a comprehensive analysis of the global CCM market, the QKS Group SPARK Matrix provides valuable insights into vendor capabilities and competitive positioning. Quadient has consistently demonstrated excellence in technology, operational efficiency, and customer experience, making it a preferred partner for enterprises undergoing transformation. The company’s platform is designed to meet the complex demands of modern communication needs, ensuring that organizations can enhance customer engagement while maintaining regulatory compliance.
The SPARK Matrix evaluates vendors like Quadient based on various parameters. It considers both technical excellence and the effects these technologies have on customers. By offering integrated support across multiple communication channels—such as print, email, SMS, and web—Quadient enables businesses to streamline creation and distribution processes of customer-facing documents. Consequently, this leads to improved operational workflows and a more unified communication experience throughout the customer lifecycle.
Chris Hartigan, Chief Solution Officer, Digital at Quadient remarked, 'Our recognition in the SPARK Matrix signifies our commitment to innovation, particularly in AI and automation. The capabilities of Quadient's platform empower organizations to deliver hyper-personalized customer interactions that foster stronger relationships and compliance with regulatory standards.' The integration of AI technology is crucial as organizations are increasingly prioritizing personalized experiences to accommodate customer expectations.
QKS Group's assessment highlights Quadient’s effectiveness in addressing high-volume communication needs, while simultaneously ensuring compliance and real-time responsiveness. The CCM landscape is rapidly shifting as more organizations recognize the necessity for advanced solutions that can support digital transformation initiatives. With its mature and scalable platform, Quadient places a significant emphasis on digital agility—a critical factor for businesses seeking to enhance customer interactions in a digital-first world.
The QKS Group defines Customer Communication Management as a system that enables organizations to create, manage, and deliver personalized communications consistently across various channels. This capability is essential for enhancing customer experience and optimizing communication processes. Organizations leveraging CCM platforms benefit from centralized systems that facilitate a unified approach to managing customer communications, fostering improved engagement throughout the customer journey.
Overall, Quadient's superior performance and leadership within the CCM market are evident through its balanced blend of innovation and reliability. It is a compelling choice for businesses facing complex communication challenges, especially as they navigate through digital transformation efforts. With multiple deployment models available—including on-premises, cloud, and hybrid options—Quadient ensures that clients can align their technology investments with broader IT and regulatory objectives, cementing its status as a future-ready partner in Customer Communication Management.