AITO Drives Global Expansion with Innovative Technology and Luxury Standards

AITO's Vision for the Future of Intelligent Luxury Vehicles

AITO, a leading name in the luxury electric vehicle sector and part of the SERES Group, has set its sights on global expansion, particularly in the European market. At the 2026 Paris Motor Show, the brand unveiled its latest technological innovations, highlighting the core philosophy of 'Intelligence Redefining Luxury'. This approach not only emphasizes cutting-edge technology but also a commitment to personal safety, exceptional performance, and premium craftsmanship.

The SERES MF platform is at the heart of AITO's vehicles, serving as a technological backbone that seamlessly integrates various propulsion systems and advanced driver-assistance features. Designed to meet diverse market demands, the platform supports configurations such as Battery Electric Vehicles (BEV), Range Extended Electric Vehicles (REEV), and Plug-in Hybrid Electric Vehicles (PHEV). This versatility enables AITO to cater to a broad range of consumer preferences while ensuring a high standard of intelligent safety and smooth driving dynamics.

One of the key features introduced at the motor show was the SERES MF platform, which combines intelligent safety systems with a sophisticated chassis control, ensuring a harmonious balance between driving comfort and handling precision. Additionally, AITO's advanced indoor integration and ADAS functionalities work in tandem with the smart central hub to deliver an enhanced driving experience.

Innovative Manufacturing at SERES Super Factory

AITO’s commitment to excellence extends beyond the vehicle itself to its production processes. The SERES Super Factory employs over 300 collaborative robots and utilizes advanced technologies that automate key manufacturing processes. With a capacity of 10,000 tons for its die-casting technology, the factory boosts structural integrity and vehicle safety while adhering to strict quality control measures.

Each vehicle is monitored throughout the manufacturing process using AI-driven visual inspections, ensuring reliability and traceability. These innovations reflect AITO's promise to deliver trustworthy vehicles that prioritize customer safety and satisfaction.

AITO's Global Ecosystem and Strategic Partnerships

As part of its strategic growth plan, AITO is forming alliances with top suppliers globally to enhance its technological capabilities in critical automotive components. Collaborations focus on battery systems, thermal management, performance tires, and chassis systems, thus enriching AITO’s product lineup with global expertise and ensuring top-notch quality and performance of its vehicles.

Moreover, AITO is also building a localized service framework which includes smart diagnostics, mobility services, and local customer service teams. This comprehensive support system is aimed at enhancing user experience and satisfaction throughout the ownership cycle of AITO vehicles.

Performance and Recognition in the Luxury Automobile Market

AITO’s reputation is further solidified by the recognition received in the automotive industry. Recently, Brand Finance ranked AITO among the top 10 global luxury automobile brands by brand value and as the leading Chinese luxury automobile brand. AITO's model, the AITO 9, has excelled in crash safety tests and has topped J.D. Power's initial quality study for luxury plug-in hybrid SUVs in China. The brand also leads in customer loyalty metrics amongst new energy vehicle manufacturers, thus underlining its strong market presence.

To date, AITO has amassed over 1.2 million customers and driven more than 40 billion kilometers, with 71% of distance covered by electric power. Advanced driver-assistance systems have also logged over 10 billion kilometers, showcasing customer confidence in these innovative features. AITO’s motto, 'Intelligence Redefining Luxury', encapsulates its promise to integrate advanced technologies at every stage of product development, ensuring unmatched performance and reliability.

Looking Forward

Founded in December 2021, AITO quickly rose to prominence as the best-selling luxury vehicle brand in China by 2025, with deliveries surpassing one million vehicles within just 46 months. This rapid growth is a testament to AITO's commitment to innovative technology and premium customer experiences as it prepares to launch its first models in Europe by fall 2027.

As AITO continues to strengthen its foothold globally with unrivaled products and strategic partnerships, the brand is poised for significant growth in the European market, marking a new era of intelligent luxury mobility.