Vizrt Transforming Corporate Communications with AI-Driven AR in Zoom

Revolutionizing Corporate Communications: Vizrt's AI Innovations in Zoom

In an age where digital communication is more crucial than ever, Vizrt is setting the standard for corporate communications with groundbreaking enhancements in the Zoom platform. With the introduction of two innovative tools – InteractifAI and CaptivAIte – Vizrt takes the leap toward integrating AI and augmented reality into everyday business interactions.

Augmented Reality in Corporate Settings

Vizrt, known for its mastery in live production technologies, now partners with Zoom to provide broadcast-quality tools designed to elevate the way companies conduct meetings, product launches, training, and executive presentations. The solutions are engineered to enhance viewer engagement by transforming traditional content into interactive experiences that spark action and connection.

Rohit Nagarajan, the CEO of Vizrt, emphasizes the significance of clear communication amidst the noise of digital platforms. "Impactful communications mean cutting through the noise and clearly positioning what matters," he states. In an environment saturated with messages and presentations, the need for clarity is paramount. The unique visual elements that both tools provide help convey information more effectively, allowing vision to convert into actionable strategies.

InteractifAI: Effortless Engagement

InteractifAI is tailor-made for all users, allowing anyone to easily transform their Zoom meetings into engaging platforms. Its intuitive interface and customizable templates allow users to overlay dynamic graphics directly on video streams, replacing static slides with captivating visuals that resonate with audiences.

Teams can effortlessly add their branding elements, including names and job titles, turning mundane meetings into vibrant interactions. This not only helps to inform but also educates and connects participants effectively during sessions of any scale. Users can incorporate essential visual information – like logos, agendas, and even real-time data from diverse sources without ever losing sight of their audience or topic.

This tool uses the Surface Framework to operate seamlessly alongside Zoom Meetings, ensuring that the essential focus remains on fostering engagement rather than getting sidetracked by complex tech setups.

CaptivAIte: The Future of Augmented Reality in Meetings

By leveraging AI-powered augmented reality, CaptivAIte transforms Zoom Rooms into professional-grade studios. The solution integrates AR graphics into Zoom's platform without the technical headaches of traditional green screens, allowing live presenters to create visually stunning environments that enhance the storytelling aspect of their communications.

Powered by Vizrt's advanced AI Keyer, CaptivAIte allows for the easy insertion of data-driven graphics, giving professionals the tools to deliver immersive presentations that replace the old school flat slide decks. The real-time graphical integration allows for a smooth transition, enabling presenters to focus on their message while still captivating the audience.

Andy Carluccio, Head of Client Innovation at Zoom, notes the importance of production quality in keeping viewer engagement high. He highlights how Vizrt’s collaboration brings about enriched video capabilities that can significantly alter how enterprises create content and convey information to their teams.

Strengthening Collaborative Efforts

This partnership between Vizrt and Zoom is grounded in a shared vision of enhancing meaningful connections. As part of Zoom's ISV Exchange Program, users will have the opportunity to purchase both InteractifAI and CaptivAIte directly through Zoom's offerings, streamlining the purchasing process.

Jared Dennison from Zoom recognizes that Vizrt's unique visual capabilities have played a crucial role in shaping viewer experiences across various sectors, including news and entertainment. With this integration, organizations are now equipped to elevate their global communications, taking full advantage of the storytelling capabilities offered through Zoom.

Both InteractifAI and CaptivAIte will be accessible to Zoom users starting February 20, 2026, allowing a new wave of innovative communication techniques to flow within organizations. For those eager to explore these advancements, a practical demo will be available at ISE, showcasing how these tools can redefine corporate communication landscapes.

About Vizrt

Vizrt, with a quarter-century legacy in delivering top-notch graphics and production solutions, has established itself as a leader in real-time content creation. Serving a global clientele that includes major media organizations, Vizrt continues to innovate, empowering storytellers across various domains to captivate their audiences effectively. By focusing on modern storytelling solutions, Vizrt remains a pivotal player in shaping how video is utilized across the globe.