#Spider Labs #EC Marketing #marketing seminar

Comprehensive EC Marketing Seminar Scheduled for December 17, 2025

Spider Labs, based in Minato, Tokyo, will take part in a major seminar titled "The Ultimate Guide to EC Marketing: No More Confusion in Attracting Customers!" on December 17, 2025. This event aims to equip EC businesses with the necessary tools and strategies to enhance their marketing effectiveness throughout the day. The seminar will provide insights into various aspects of EC marketing, including SEO, social media, paid advertising, conversion rate optimization (CRO), and creative strategies.

Understanding the Complexity of EC Marketing

As digital marketing evolves, companies are increasingly required to optimize multiple aspects of their strategies simultaneously. However, recent trends indicate a rise in deceptive practices, such as invalid clicks, fake conversions, and purchases made for resale purposes. These hidden fraudulent activities distort data and disrupt advertising campaigns, leading to mistakes in performance evaluations.

Spider Labs' marketing security tool, Spider AF, has identified troubling trends from daily detection data, illustrating how fraudulent data can obstruct true cost per acquisition (CPA) improvements, deceive lifetime value (LTV) estimations, and expose companies to budgeting misjudgments.

Seminar Highlights

The seminar, presented on an online platform, is designed for anyone involved in e-commerce or online sales. The event will run from 1:00 PM to 3:30 PM JST and is free of charge. Participants can register through the provided link: EC Marketing Seminar Registration.

Program Overview

The seminar consists of seven distinct sessions:
1. Customizing Sales Strategies: Amid a growing number of e-commerce sites, attendees will learn how to customize strategies for increasing sales.
2. New SEO Strategies for the AI Era: We'll discuss how to ensure that your website is not overlooked by AI.
3. Effective Stories Strategy: Discover how to leverage storytelling for better EC sales performance.
4. **Creating