#Japan #Tokyo #Inbound Trends #And D Inc. #Tourism Analysis

And D Inc. Releases Free Analysis Report on Inbound Consumption Trends

In a significant move for the tourism sector, And D Inc., headquartered in Minato, Tokyo, has unveiled a complimentary report based on the "Inbound Consumption Trends Survey" conducted by Japan's Tourism Agency. This report provides detailed insights into inbound visitor characteristics across 162 domestic areas, comprising all 47 prefectures and 115 regional Destination Management Organizations (DMOs).

Introduction to the Free Report

With over 20 years of experience in research and analysis, And D Inc. has continuously evolved its analytical capabilities by integrating AI technologies and enhancing its data management systems. The newly published report aims to support tourism-related businesses in understanding the distinctive traits and consumption behaviors of inbound visitors, responding to the rising demand for inbound tourism recovery and growth.

Importance of the Inbound Consumption Trends Survey

The Inbound Consumption Trends Survey is critical for understanding the spending behaviors of foreign visitors to Japan. Conducted quarterly, it gathers extensive data on visitors' demographics, spending, satisfaction levels, and preferred destinations. However, to dissect national statistics and uncover specific regional characteristics, expert aggregation and analytic skills are essential.

To address this need, And D Inc. has established a framework for aggregating and analyzing published data with an original approach. The current report encapsulates basic trends in visitor attributes and spending behaviors within specified regions, serving as a valuable reference for local governments, DMOs, and tourism operators seeking to grasp their area's unique characteristics.

Details of the Free Data

Data Used

The report utilizes individual data from the Tourism Agency's Inbound Consumption Trends Survey, specifically focusing on B1 regional investigations.

Aggregation Period

The data covers the latest year, including four quarters: October to December 2024, January to March 2025, April to June, and July to September.

Published Data

1. 47 Prefecture Version: Available for everyone, providing insights across Japan's 47 prefectures.
2. 115 Regional DMO Version: Access is limited to corresponding DMO organizations and their local municipalities, with requests for access facilitated through the company’s website.

Accessing the Data

The reports are available for free download, allowing users to compare their area's characteristics against national averages effortlessly. Individuals and organizations can view the detailed reports by visiting the designated project page on And D’s website.

Custom Analysis and Detailed Reports

Alongside these reports, And D Inc. offers tailored analyses to address specific challenges, including:

• - Area-Specific Insights: Focused examination of visitor demographics and trends within particular municipalities.
• - Behavioral Tracking: Investigating visitor pathways and actions by demographics, such as nationality or age group.
• - Comparative Positioning: Using competitor analysis to understand the region’s standing against neighboring areas and competing tourist destinations.
• - Integrated Mobility Studies: Combining data trends with mobility studies for actionable inbound strategies.
• - Qualitative Feedback Analysis: Collecting open-ended responses to understand satisfaction levels and expectations, beyond mere numeric metrics.

Future Developments: AI-Driven Data Accessibility

To enhance the usability of this data, And D Inc. is committed to ongoing developments, including:

• - Quarterly Rapid Aggregation: Establishing a procedure for quick data analysis post-publication by the Tourism Agency to provide updated regional insights promptly.
• - Natural Language Search AI: Future plans include developing an AI system enabling users to request insights through natural language queries, eliminating the need for specialized tools.

Company Overview

And D Inc. combines extensive marketing research expertise with cutting-edge AI and IT capabilities, offering valuable insights for clients to make informed decisions in various sectors, particularly tourism. The company has a rich history in supporting the Japanese Tourism Agency and numerous DMO-related projects.

Their commitment to advancing data intelligence is evident through the establishment of a dedicated division in 2018 focusing on AI utilization for research efficiencies. With platforms like ‘Traveler Insight,’ clients can easily access essential marketing metrics derived from both domestic and inbound travelers at competitive prices.

For inquiries regarding this report or additional services, please reach out to:

• - Contact: Hase, Kurosawa, Sasaki from And D Inc.
• - Email: [email protected]
• - Phone: 03-6257-1740

This initiative represents a forward stride for tourism entities in Japan, providing them the research tools and insights necessary to thrive in a competitive landscape.