#USA #Plymouth #Sargento Cheese #Hannah Harper #String Cheese

Hannah Harper Hits the Road with Sargento as Exclusive Cheese Sponsor

In an exciting development for fans of country music, Hannah Harper is set to embark on her nationwide String Cheese Tour, collaborating with Sargento, the renowned family-owned cheese company. This partnership marks a year-long commitment that promises a blend of great tunes and scrumptious snacks, elevating the concert experience to new heights.

A Year of Flavor and Fun

After an impressive breakout year that included a nationally broadcast win, Harper's popularity skyrocketed, introducing her music to a wider audience. Inspired by her viral hit song, “String Cheese,” the partnership with Sargento feels like a match made in heaven. Harper, a lifelong fan of the brand, is thrilled to have one of her favorite cheese makers by her side on this journey.

“This partnership is incredibly special to me,” said Harper. “Having one of the first brands that believed in me join this tour means so much. I’ve always loved that Sargento is a family-owned company that believes in making high-quality, natural cheese. It’s what I feed my own family at home, and it’s exactly what I want to fuel our crew on the road.”

Engaging Fans in Unique Ways

The partnership isn’t just about cheese; it offers fans an array of engaging experiences. Through surprise ticket giveaways on social platforms, fans will have the chance to see Harper live while enjoying Sargento snacks. They can also look forward to exclusive merchandise and interactive content throughout the tour.

Sargento has taken it a step further by transforming Harper’s tour bus into a mobile celebration. The bus features eye-catching custom graphics and includes a fully stocked fridge filled with Sargento products, such as Sargento String Cheese® and Balanced Breaks® snack kits. Fans can expect to catch a glimpse of this rolling cheese wonder at various tour stops, including the upcoming Backbone Bluegrass Festival in Strawberry Point, Iowa.

Creating Lasting Memories

What makes this partnership truly unique is the shared belief that the best moments in life often happen around food. With opportunities to earn “Fan of the Week” recognition along with ticket giveaways, fans will be actively celebrated, making each concert a memorable occasion. Sargento's commitment to family values aligns seamlessly with Harper's vision of bringing people together through her music.

Erin Price, General Manager at Sargento, emphasized the resonance of their collaboration, saying, “From the moment we first heard Hannah's music, we knew she embodied the values that have defined Sargento for generations—family, quality, and bringing people together. This partnership is about much more than string cheese on a tour bus; it's about creating memorable moments for fans across the country.”

Looking Ahead

As the partnership continues to evolve beyond the concert season, more exciting collaborations and limited-edition merchandise are on the horizon. Fans can keep up with tour updates and special events by following both @HannahHarperMusic and @SargentoCheese on social media.

This partnership not only highlights the intersection of food and music but also serves as a reminder of the importance of community and shared experiences. With Sargento aboard, Hannah Harper’s String Cheese Tour promises to deliver not just melodies but a feast of flavors that fans will cherish.

About Sargento: Founded in Plymouth, Wisconsin, in 1953, Sargento has spent over 70 years as a leader in the cheese industry, championing high-quality, natural cheese. The company has a rich legacy of family values, focusing on both community and quality.

Be sure to catch Hannah Harper on the road and experience the delightful combination of her music and Sargento’s gourmet offerings. Join in on the fun, celebrate family-style moments, and savor the deliciousness that awaits during her String Cheese Tour!