Celebrating Couples' Thanksgiving Day
On November 23rd, which is also known as "Couples' Day," Anniversaire Co., Ltd. hosted a special event titled "Couples' Thanksgiving Day" in 2025. This gathering took place at their two locations: Anniversaire Omotesando and Anniversaire Minatomirai Yokohama, with 140 couples and 350 family members in attendance. Based on post-event surveys, an impressive satisfaction rate of 96.3% was reported. Participants expressed that the event provided a perfect opportunity to vocalize feelings of gratitude towards one another, strengthening their bonds.
The Significance of Couples' Day
The essence of Couples' Thanksgiving Day lies in encouraging couples to deepen their connections through expressions of gratitude. The goal is to allow attendees to rediscover the values of marriage while embarking on a journey to broaden the culture of celebrating the significance of November 23rd. Such initiatives resonate with Anniversaire's mission of contributing to the creation of a joyful society filled with love. The staff also felt a profound sense of purpose in their existence, reaffirming the organization’s motto of connecting hearts and people.
Highlights of the Event
Vow Renewal Ceremony
One of the standout features was the "Vow Renewal Ceremony." During this heartfelt moment, couples renewed their promises to each other, symbolizing a rekindling of love at significant milestones in their lives. Customized ceremony sheets guided couples through expressing gratitude and setting new intentions for their marital journey together.
Thanks Flowers
Another touching activity was the "Thanks Flower" exchange. Couples could express their affection and gratitude by gifting gerberas, flowers symbolizing appreciation, to each other, as well as between parents and children. This activity fostered warm smiles and heartfelt moments, reminding participants of the beauty of both giving and receiving gratitude.
Balloon Lantern Release
One of the event's most enchanting highlights was the balloon lantern release inspired by Thailand's lantern festival, which embodies sentiments of gratitude and purification from negativity. At the Omotesando location, balloons floated inside the chapel, while at the Yokohama venue, the enchanting sight of lanterns against the night sky added a romantic touch to the evening, creating unforgettable memories for all attendees.
Exclusive Dinner Plan
The celebration continued at the Anniversaire Café, which offered a limited-time dinner plan for Couples' Day, featuring a complimentary glass of Pommery Brut Royal Champagne. Couples relished this special moment to honor their journey together, and unique touches like printed latte art from event photos and personalized anniversary plates added to the charm, enhancing the memory-making experience for everyone.
Guests' Reflections
Many participants expressed their heartfelt thoughts in post-event surveys. Some shared how the event rekindled their closeness and allowed them to express feelings that often go unspoken. Others were delighted to be part of the vow renewal ceremony and to involve their children in this celebration of familial love. Participants reflected on how the event brought joy and contentment, leading them to reaffirm their choice of Anniversaire for their initial wedding ceremonies.
Understanding Couples' Day
Establishing November 23rd as Couples' Day is an initiative by Anniversaire Co., Ltd. since 2020, and this was recognized and officially registered by the Japan Anniversary Association. The hallmark of this day revolves around deepening the bonds between couples through mutual expressions of gratitude, aiming to create lasting happiness in relationships.
About Anniversaire Co., Ltd.
Anniversaire operates under the principle that "happiness becomes a commemoration when celebrated." By pioneering the concept of guesthouse weddings in Japan, Anniversaire has become synonymous with creating memorable experiences for couples across their venues, including the trendsetting Omotesando and the expansive Minatomirai Yokohama. The company, named after the French word for "anniversary," provides a wide range of services focusing on meaningful celebrations, from weddings and proposals to dining experiences in cafes and restaurants.
For more details about Anniversaire's venues, visit
Anniversaire's Venue List and their anniversary services at
Anniversaire Corporate Services.