Cross Eye Acquires Geinin.com and Expands Entertainment Media Services

Cross Eye's Strategic Acquisition of Geinin.com

In a significant move to enhance its position in the entertainment media landscape, Cross Eye, a prominent Tokyo-based casting company known for its deep expertise in the entertainment industry, has completed the acquisition of the independent web media platform Geinin.com. This acquisition, finalized with a contract signing on June 26, 2025, and completion of the site transfer by August 1, marks a strategic expansion for Cross Eye’s operations.

Cross Eye, led by CEO Yasutaro Nunome, prides itself on being the "most knowledgeable casting company in Japan". The firm has a rich portfolio of experience in connecting talents and influencers with various promotional needs. By taking over Geinin.com, which boasts a reputation as the country's largest online review service for comedians, Cross Eye aims to fuel its ambition of generating quality entertainment content and marketing expertise in the ever-evolving digital space.

The Power of Geinin.com

Geinin.com stands out in the entertainment media sector as a powerful tool for comedy lovers and professionals alike. It features a comprehensive database of over 600 emerging comedians, providing insights, reviews, and ratings that help audiences discover fresh talent while offering comedians a platform to showcase their work. This independent media outlet has effectively established itself as a go-to resource for up-and-coming comedians in Japan, driving engagement and community interaction around comedic arts.

Cross Eye plans to leverage Geinin.com's successful model to circulate current entertainment information, insights into the entertainment industry, and case studies involving talents effectively. With an emphasis on depth of knowledge and expertise, Cross Eye is enthusiastic about increasing content dissemination through Geinin.com. The company envisions this platform not just as a media channel but as a vibrant community where entertainers and their audiences can connect seamlessly.

Enhancing SNS Management Services

In tandem with the media acquisition, Cross Eye is also set to expand its social media management services. Using insights and skills developed from their extensive experience in talent casting, Cross Eye intends to optimize corporate communications and marketing strategies for their client base. This move will enable companies to maximize the impact of their promotional activities while navigating the complex landscape of social media.

Cross Eye's acquisition of Geinin.com is more than just a business transaction; it's a commitment to providing enhanced, data-driven services to clients focused on integrated entertainment marketing. The company is set to serve as a bridge between various stakeholders in the entertainment industry, ensuring that performers, brands, and audiences resonate with each other effectively.

What’s Next for Cross Eye?

Looking forward, Cross Eye is keen on establishing itself as a true partner for brands seeking to navigate and thrive in the entertainment industry. Through continuous improvement and strategic initiatives like the acquisition of Geinin.com, the company is dedicated to deepening its understanding of the entertainment landscape. The commitment to excellence will drive better service and results for clients, further establishing Cross Eye as the preeminent expert in entertainment casting and marketing.

As Cross Eye charts this exciting new course, they urge the public and stakeholders to stay tuned for more innovative updates and insights from both their company and the freshly acquired Geinin.com. They are dedicated to reinforcing their role as professionals in the entertainment space, driving creativity and profitability for businesses alike.