Mr. Splash Car Wash Partners with Wisconsin Athletics to Support Local Student-Athletes
Mr. Splash Car Wash, the cherished local express car wash brand in Wisconsin, has officially announced a multi-year partnership with Badger Sports Properties, marking its entry as a Proud Partner of Wisconsin Athletics. This exciting collaboration aims to foster a stronger connection with the community while providing unique opportunities for student-athletes.
As part of this partnership, Mr. Splash will host a series of UW Takeover Days at their various locations. These special events allow fans and customers to meet their favorite Badger players, thus bringing fans closer to the athletes they admire. The first UW Takeover Day occurred on November 8, 2026, at Mr. Splash's East Washington Avenue location in Madison, where attendees enjoyed numerous family-friendly activities. The event featured members of the esteemed NCAA Division I Women’s Hockey Team, along with Bucky Badger, and included engaging activities like a photo booth with the championship trophy, an autograph session, and exciting giveaways such as six months of free car washes. Additionally, Mr. Splash took this opportunity to donate $500 to the Madison Patriots Hockey Club, specifically to support the girls’ Madison Dragons hockey program.
Jeff Joos, CEO of Mr. Splash Car Wash, emphasized the brand’s commitment to the local community: "We're more than just a car wash. We're part of the communities we serve, and we want to be a vehicle that brings people together. Our partnership with Wisconsin Athletics allows us to strengthen those connections, support student-athletes, and keep investing in the places we call home." This philosophy of local investment is echoed in the operations of each Mr. Splash location, where staff members are often residents of the very communities they serve.
Mr. Splash Car Wash has been expanding its footprint in Wisconsin, recently opening its East Washington Avenue location, marking its second establishment in Madison and the eighth throughout southern Wisconsin. One of the standout features of Mr. Splash is its tiered approach to car wash services, offering tailored options suitable for varying budgets. Customers can also enroll in unlimited membership plans that provide exceptional value with the added benefit of free vacuums and prep stations at each location.
The partnership with Wisconsin Athletics enriches an already impressive roster of partnerships, which includes local sports teams such as the Madison Mallards and the Beloit Sky Carp, and YMCA youth sports programs. By intertwining their services with community events, Mr. Splash reinforces its dedication to growing together with the local population.
"We want Badger fans, families, and neighbors to see us at the game, at the rink, and in their own backyard. We want them to know that supporting Mr. Splash means supporting Wisconsin," remarked Joos. The successful launch of the UW Takeover Day is just the beginning of this thrilling collaboration, as Mr. Splash plans to feature Wisconsin athletes in a series of digital videos and maintain a prominent presence at Badger events throughout the academic year.
Fans eager to stay updated on this collaborative effort can follow along on social media at Instagram handle @mrsplashcarwash_ and through their official website mrsplashcarwash.com for the latest news and promotions.
In summary, Mr. Splash Car Wash is not merely a business, but an active member of the Wisconsin community, dedicated to supporting local athletes and fostering community spirit through thoughtful partnerships and events that celebrate the essence of being local. By prioritizing connections, they aim to contribute positively to the community while providing excellent services to their customers.
As part of this partnership, Mr. Splash will host a series of UW Takeover Days at their various locations. These special events allow fans and customers to meet their favorite Badger players, thus bringing fans closer to the athletes they admire. The first UW Takeover Day occurred on November 8, 2026, at Mr. Splash's East Washington Avenue location in Madison, where attendees enjoyed numerous family-friendly activities. The event featured members of the esteemed NCAA Division I Women’s Hockey Team, along with Bucky Badger, and included engaging activities like a photo booth with the championship trophy, an autograph session, and exciting giveaways such as six months of free car washes. Additionally, Mr. Splash took this opportunity to donate $500 to the Madison Patriots Hockey Club, specifically to support the girls’ Madison Dragons hockey program.
Jeff Joos, CEO of Mr. Splash Car Wash, emphasized the brand’s commitment to the local community: "We're more than just a car wash. We're part of the communities we serve, and we want to be a vehicle that brings people together. Our partnership with Wisconsin Athletics allows us to strengthen those connections, support student-athletes, and keep investing in the places we call home." This philosophy of local investment is echoed in the operations of each Mr. Splash location, where staff members are often residents of the very communities they serve.
Mr. Splash Car Wash has been expanding its footprint in Wisconsin, recently opening its East Washington Avenue location, marking its second establishment in Madison and the eighth throughout southern Wisconsin. One of the standout features of Mr. Splash is its tiered approach to car wash services, offering tailored options suitable for varying budgets. Customers can also enroll in unlimited membership plans that provide exceptional value with the added benefit of free vacuums and prep stations at each location.
The partnership with Wisconsin Athletics enriches an already impressive roster of partnerships, which includes local sports teams such as the Madison Mallards and the Beloit Sky Carp, and YMCA youth sports programs. By intertwining their services with community events, Mr. Splash reinforces its dedication to growing together with the local population.
"We want Badger fans, families, and neighbors to see us at the game, at the rink, and in their own backyard. We want them to know that supporting Mr. Splash means supporting Wisconsin," remarked Joos. The successful launch of the UW Takeover Day is just the beginning of this thrilling collaboration, as Mr. Splash plans to feature Wisconsin athletes in a series of digital videos and maintain a prominent presence at Badger events throughout the academic year.
Fans eager to stay updated on this collaborative effort can follow along on social media at Instagram handle @mrsplashcarwash_ and through their official website mrsplashcarwash.com for the latest news and promotions.
In summary, Mr. Splash Car Wash is not merely a business, but an active member of the Wisconsin community, dedicated to supporting local athletes and fostering community spirit through thoughtful partnerships and events that celebrate the essence of being local. By prioritizing connections, they aim to contribute positively to the community while providing excellent services to their customers.
Topics Consumer Products & Retail）
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