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Stagwell Agencies Celebrate Recognition at Ad Age 2025 Agency A-List

Stagwell Inc. (NASDAQ: STGW), known for its innovative approach to marketing, proudly announces that four of its esteemed agencies have been recognized in Ad Age's 2025 Agency A-List. This annual ranking honors the leading firms in the marketing and advertising industry, identifying those that excel in creativity and business innovation. The recognized agencies include 72andSunny, Anomaly, Code and Theory, and GALE, all of which have demonstrated outstanding performance and growth in the past year.

Stellar Achievements of Each Agency

72andSunny: Harnessing Optimism for Business Success

Ranked No. 9 on the Agency A-List, 72andSunny has turned its foundational value of optimism into a powerful business strategy. The agency celebrated notable successes this year, welcoming 11 new clients and producing seven Super Bowl ads. Their efforts resulted in a remarkable 30% revenue increase compared to the previous year, showcasing their ability to deliver impactful campaigns for high-profile clients such as United Airlines, Barbie, and Activision Blizzard.

Anomaly: A Landmark Year of Growth

Anomaly has secured the No. 3 spot on the Agency A-List by experiencing a remarkable growth spurt. This past year, Anomaly expanded its client roster significantly by adding 15 new clients, including major brands like Starbucks, Chevrolet, and Google Shopping. Celebrating its 20th anniversary, the agency has continued to enhance its entrepreneurial spirit, consistently proving its capability to innovate and drive results in a competitive market.

Code and Theory: B2B Excellence Recognized

Taking the title of Ad Age's 2025 B2B Agency of the Year, Code and Theory has excelled in blending emerging technology with creativity. Their integrated approach has led to impressive results for clients in the B2B sector such as Qualcomm and Volvo Trucks, enhancing brand visibility and effectiveness in their marketing strategies. This recognition is a testament to their commitment to pioneering new solutions in business communications.

GALE: Leading Business Transformation

Recognized as Ad Age's 2025 Business Transformation Agency of the Year, GALE has emerged as a leader in marketing transformation. Their ability to fuse innovative business strategies with bold creative campaigns has proven successful for diverse clients, including Hard Rock and MilkPEP. GALE's work reflects a deep understanding of evolving market dynamics, effectively leveraging emerging platforms and technologies to amplify brand messages.

A Word from Stagwell’s Leadership

Stagwell Chairman and CEO Mark Penn commended the achievements of his agencies, stating, "These awards recognize that Stagwell is the destination for first-rate creativity and innovation. Congratulations to the teams at 72andSunny, Anomaly, Code and Theory, and GALE for this incredible performance. For a company of our size, winning and servicing the best accounts is a testament to our talent and impact.”

About Stagwell

Founded on the principles of harnessing creativity and innovation, Stagwell is not just a marketing network; it’s a challenger network designed to transform marketing practices globally. Operating in over 40 countries, Stagwell is committed to delivering creative performance and business results for some of the world’s most ambitious brands, combining cultural knowledge with cutting-edge technology. For more information about Stagwell and its agencies, visit www.stagwellglobal.com.