Free Webinar on Fan Marketing
Johoku Senko Co., Ltd., known for its innovative approach to market research with a focus on community marketing, is hosting a free webinar titled
"Creating Reasons to Be Loved: Fan Marketing and Its Techniques". This insightful session will feature QON Inc., a leader in online community management and consulting, as a guest speaker.
Scheduled to run from April 18 to April 25, 2024, this on-demand webinar will delve into the significance of fan marketing, enriched with success stories and practical strategies aimed at enhancing customer relationships.
Webinar Overview
The webinar will be divided into two parts and last approximately 30 minutes. The initial 10 minutes will cover the theoretical aspects of fan marketing, including its importance and market background. Following that, the session will transition into the practical side, with various documents and services being introduced to highlight actionable pointers.
QON will present real-life initiatives and outcomes of fan communities to showcase the direct impact of fan marketing on business growth. This is an excellent opportunity for retail and manufacturing professionals who are eager to foster loyalty and strengthen brand value through engaging with their customers.
Who Should Attend?
- - Marketing Professionals in Retail and Manufacturing: Those looking to elevate customer loyalty through fan marketing.
- - Business Leaders and Decision-Makers: Individuals interested in enhancing brand value and building competitive advantages.
- - Product Planners and Promotions Specialists: Professionals wishing to leverage fan feedback in product development and marketing strategies.
Important Details
- - Webinar Period: April 18, 2024, at 9:00 AM until April 25, 2024, at 9:00 PM.
- - Registration Deadline: By 5:00 PM on April 25, 2024.
- - Format: Online (archived session with pre-recorded video).
- - Viewing Platform: Limited access via YouTube, with a URL sent to registered participants' email.
- - Cost: Free registration is required.
After registering, participants will receive the YouTube viewing link to their provided email address.
Program Schedule
1.
Part 1 (10 minutes): Understanding Fan Marketing and Its Market Context.
2.
Part 2 (10 minutes): Presentation of research materials based on fan insights by Johoku Senko.
3.
Part 3 (10 minutes): QON's case studies on how fan marketing can drive success.
Featured Speakers
- - Naoki Yamauchi - Deputy General Manager of Marketing, Johoku Senko Co., Ltd.
- - Kazuki Nakanishi - Sales Manager, Customer Success Division, QON Inc.
For any inquiries regarding this webinar, feel free to contact:
- - Press Contact: Kondo, Corporate Assets Division, QON Inc.
- - Phone: 03-3457-9023 (Weekdays: 9:00 AM - 6:00 PM)
- - Email: [email protected]
Please note that participation may be restricted for competitors and individual applicants. URL sharing with third parties is prohibited. Recording or capturing the seminar via audio/video is also forbidden.
About Johoku Senko Co., Ltd.
Founded over 50 years ago, Johoku Senko Co., Ltd. has meticulously focused on consumer, regional, and real-world information, playing a pivotal role in connecting consumers with clients. The company's proprietary approach, known as
"Living and Community Marketing®", helps deliver value-driven consumption and improve quality of life.
- - Company Name: Johoku Senko Co., Ltd.
- - Established: 1971
- - CEO: Jun Ohtomo
- - Services: Marketing and sales promotion
- - Website: johoku-senkoh.co.jp
About QON Inc.
QON Inc. specializes in the construction, management, and consulting of online communities connecting businesses and consumers. Since its founding in 1996, QON has managed over 300 corporate and municipal fan communities, leveraging advanced data science techniques to foster sustainable relationships and development. More success stories can be found on their corporate website.
- - Company Name: QON Inc. (formerly Abeck Laboratory)
- - Founded: 1996
- - CEO: Takeda Takashi
- - Services: Fan community building, management, and consulting
- - Website: q-o-n.com