New Co-Branded The Little Gym and Snapology Franchise Opens in Virginia, Merging Play and Learning

A New Chapter in Youth Enrichment: The Little Gym and Snapology Franchise in Virginia



On June 24, 2025, franchisees Chad and Tiffany Mussmon revealed their co-branded location of The Little Gym and Snapology in Leesburg, Virginia. This venture represents a significant step in youth enrichment, combining two prominent brands known for their dedication to child development. Operating under the umbrella of Unleashed Brands, which serves approximately 20 million kids nationwide each year, the new franchise caters to both parents and children seeking enriching activities.

An Innovative Space for Children


The newly established facility covers an impressive 9,000 square feet, designed thoughtfully to foster creativity and physical growth among children. Chad and Tiffany Mussmon have a rich background as multi-unit franchisees; the couple already manages seven The Little Gym franchises spread across Maryland and Virginia, along with two mobile Snapology territories.

"We are passionate about both brands and believe they satisfy various needs for families—physical development through The Little Gym and STEAM education via Snapology," stated Chad Mussmon during the opening announcement. The co-branded location reduces customer acquisition costs, thereby extending its reach to more families in the local area.

Comprehensive Development for Children


The Little Gym employs a core curriculum that encompasses physical activities blended with cognitive skills and socio-emotional development, engaging children as young as four months up to twelve years old. On the other hand, Snapology offers STEAM programming aimed at children aged 4 through 14. This program focuses on imparting skills in science, technology, engineering, arts, and mathematics through playful yet serious learning experiences.

A Bright Future Ahead


Michael Browning Jr., the CEO of Unleashed Brands, noted, "By merging two trusted brands, we are developing an environment where children can flourish—cognitively, socially, and physically—all within a single space."

The local community has already expressed enthusiasm about the co-branded offerings, allowing parents to drop off multiple children at one time for distinct yet complementary activities. Chad Mussmon emphasized that this initiative is not just about launching a new location but is a meaningful approach helping local families and enhancing community engagement.

Expanding the Impact


The franchise isn't unique to Virginia; another co-branded location operates in Flower Mound, Texas, with plans for further expansion in West Boise, Idaho, and Albuquerque, New Mexico. Unleashed Brands aims to grow its portfolio of youth enrichment options, which also includes Urban Air Adventure Park, Sylvan Learning, XP League, Class 101, Premier Martial Arts, and Water Wings Swim School.

Unleashed Brands was founded with a vision to provide innovative experiences that foster the growth of children across ages and backgrounds, supporting countless small business owners while enriching family life. Every initiative taken by Unleashed not only focuses on education and physical activity but also strives to assist children in realizing their fullest potential through fun and engaging experiences.

To learn more about the exciting programs offered at The Little Gym and Snapology or to find out about imparting enrichment activities in your own community, you can visit UnleashedBrands.com.

In conclusion, the launch of the co-branded The Little Gym and Snapology in Virginia signifies a progressive move towards holistic child development, providing parents with a comprehensive destination for their children's enrichment needs.

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