Honda Announces Founding Partnership for LA28 Olympic and Paralympic Games, Supporting Team USA Athletes

Honda's Commitment to LA28 Olympic and Paralympic Games

Honda is proud to announce its role as a Founding Partner of the LA28 Olympic and Paralympic Games, marking a significant milestone in its ongoing relationship with American sports. With its first U.S. operations launched in Los Angeles back in June 1959, Honda's partnership with LA28 is a testament to its commitment to supporting athletic excellence and community. As an Official Automotive Partner for Team USA, Honda will actively participate in enhancing the Olympic experience for athletes, officials, and fans.

A Modern Approach to Accessibility

In a move that underscores the importance of inclusivity, Honda will collaborate with LA28 to create an accessible vehicle fleet for the Games, which is set to feature a myriad of innovative mobility solutions. This initiative aims to facilitate transport for athletes and event organizers, ensuring everyone can participate in and enjoy the Games. The diverse range of mobility products includes electrified vehicles as well as traditional options, highlighting Honda’s dedication to environmental sustainability and innovation.

This partnership goes beyond just logistical support; Honda has announced a multi-year commitment of $1 million to organizations dedicated to helping individuals achieve their potential, reflecting the spirit of the Olympic and Paralympic movements. Honda's support aims to inspire athletes and fans alike, helping them pursue their dreams and fostering a sense of community.

Strengthening Community Ties

The announcement was made during a celebration at Honda’s American headquarters in Torrance, California, attended by notable figures from both Honda and the LA28 organizing committee. The collaboration lights a path for Honda to invest in the local community and the athletes who call it home. Kazuhiro Takizawa, President and CEO of American Honda Motor Co., Inc., eloquently stated, "Honda is proud to partner with LA28 and Team USA to support the remarkable athletes who will follow that same path to realize their dreams in Los Angeles."

At the celebration, LA28 officials also expressed their enthusiasm about the partnership. Casey Wasserman, LA28 Chairperson, emphasized the shared vision between Honda and the Olympic games, focusing on excellence, persistence, and aspiration. Together, they hope to motivate countless individuals, encouraging them to strive for greatness.

Comprehensive Support for Athletes

Honda's role as the Official Automotive Partner will not only boost operational aspects of the Games but also enhance the athlete experience. The arrangement allows Honda to showcase a wide array of vehicles, including the upcoming Honda 0 Series and Acura RSX, which will serve as pace vehicles for several endurance events during LA28. Additionally, Honda will offer its powersports products—from motorcycles to e-scooters—providing comprehensive mobility solutions to support the games.

Highlighting their long-standing tradition of athletic support, Honda has been actively involved in the sports landscape for decades. Whether sponsoring the Collegiate Women Sports Awards or supporting standout athletes like U.S. Paralympian Susannah Scaroni, Honda has consistently demonstrated a commitment to those who challenge themselves on the world stage.

A Legacy of Achievement in Southern California

Since its inception in 1959, Honda has cultivated deep ties to Southern California, embodying the essence of the Olympic spirit through various community engagements. The partnership with LA28 is another chapter in Honda's enduring legacy, reinforcing its connection and dedication to the area. By investing in local initiatives and the future of sports, Honda reflects its belief in the transformative power of the Olympic and Paralympic movements.

In conclusion, Honda's partnership with the LA28 Olympic and Paralympic Games exemplifies both the company's historical commitment to America and its forward-thinking approach to modern mobility. As we look ahead to 2028, Honda stands ready to support the dreams of athletes and the inspiring ideals of the Olympic and Paralympic Games, building a more connected and accessible future for all.