Exciting Fashion Show at Shibuya Scramble Square
Shibuya Scramble Square is currently hosting a captivating event titled "SHIBUYA SCRAMBLE COLLECTION AUTUMN" from September 11 to October 13, 2025. This event encourages attendees to discover unknown aspects of themselves amid autumn’s fashionable trends, showcasing the slogan, "Autumn, take me with you."
On September 20, a memorable original fashion show took place, featuring popular stylist RIBBON, also known as Lisa Kato, and international dancer and artist RIEHATA. This event highlighted the latest items from various trendy stores within the facility, infused with RIBBON’s unique and playful styling.
During the fashion show, RIBBON presented eye-catching looks that showcased a vibrant black dress adorned with embroidery, perfectly evoking the essence of autumn. Meanwhile, RIEHATA captivated the audience with a sophisticated ensemble including a yellow autumn coat and long boots, embodying an elegant adult style.
Special Talk Show Highlights
After the fashion showcase, a talk session featuring RIBBON and RIEHATA engaged the crowd. The MC initiated insightful discussions centered around their fashion philosophies and the significance of style in their lives.
MC: "Let’s dive into your thoughts. RIEHATA, what do you admire about RIBBON, who has styled many stage outfits?"
RIEHATA: "In an era where more artists sing and dance, it’s remarkable how RIBBON manages to style a multitude of performers. Her work stands out in the industry."
RIBBON: "Honestly, the process can be quite challenging. Before creating outfits, I review the music beforehand, analyzing how intricate choreography interacts with the design. Balancing performance practicality with fashion is always at the forefront of my mind."
MC: "What does fashion mean to you both?"
RIBBON: "Fashion is integral to daily life. It can empower individuals and articulate emotions. Through fashion, I aim to uplift both myself and those around me."
RIEHATA: "To me, fashion instills confidence. I believe each day is unique, and I want to create new memories, avoiding repetition in my outfits—even if I encounter the same people. Fashion encapsulates a transient, special moment."
Featured Stores from the Fashion Show
Every outfit showcased during the fashion show is available for purchase at various stores within the square (with some exceptions). The participating shops include:
- - DRESSTERIOR
- - KURA CHIKA by PORTER
- - Le Dome ÉDIFICE et IÉNA
- - New Balance
- - PUBLIC TOKYO
- - STRIDE by JOHNBULL
- - THE TOKYO
About the Talented Creators
RIBBON: Known for her distinctive styling that blends various cultures, RIBBON is a sought-after stylist popular among magazines and models.
Instagram Link
RIEHATA: Born on August 9, 1990, in Niigata, RIEHATA is a leading Japanese dancer, choreographer, and artist. Known for her choreography featuring artists like Chris Brown, BTS, and BLACKPINK, RIEHATA has made significant contributions to both domestic and K-POP music scenes.
Instagram Link
Additional Insights
The original fashion show is part of a larger celebration of style and creativity within Shibuya Scramble Square. It encapsulates the spirit of autumn fashion through eye-catching displays and engaging discussions among fashion enthusiasts. Furthermore, on October 10 and 11, the facility will host the SCRAMBLE MUSIC SHOW featuring live jazz performances at popular stores, enhancing the cultural experience of the area.
Moreover, shoppers can take advantage of the "AUTUMN COUPON," which offers discounts across all stores, promoting a community-focused shopping experience.
Join the festivities at Shibuya Scramble Square and immerse yourself in the artistry of fashion and creativity this autumn!