California Bank & Trust Partners with San Diego FC for Community Growth and Development

California Bank & Trust Partners with San Diego FC

California Bank & Trust (CB&T), one of the leading financial institutions in California, has recently announced an exciting collaboration with San Diego FC (SDFC). This partnership marks a significant milestone as CB&T has become both a founding sponsor and the official bank for the club, coinciding with its inaugural season in Major League Soccer (MLS) set to kick off in 2025.

A Vision for Community Impact

CB&T has committed to a multi-year partnership with SDFC as an elite Chrome Club Partner. This collaboration aims to foster community engagement through various initiatives focused on financial literacy, small business support, and youth leadership development. According to SDFC CEO Tom Penn, this partnership aligns perfectly with the club's mission to create integrated opportunities for the community, fans, and businesses.

The partnership will offer several exclusive elements, including access to the league's first on-the-pitch premier suite and special promotions for bank customers and their families, enriched with unique soccer experiences throughout the season. Additionally, CB&T will be sponsoring a home game against Austin FC in May 2025, showcasing their commitment to enhancing the matchday experience for fans.

Fostering Local Business Growth

One of the core components of this partnership is the emphasis on empowering local small businesses in San Diego. Both organizations are dedicated to offering events tailored to support entrepreneurs, thereby contributing to a thriving local economy. Through these events and workshops, they aim to create a strong network for small businesses to flourish within the community.

Moreover, CB&T and SDFC will develop a youth leadership program designed to inspire young individuals in San Diego. By fostering the next generation's talent, they hope to nurture future leaders who embody the values of excellence and community commitment.

Educational Initiatives

As part of their collaborative efforts, CB&T will introduce financial education programs aimed at SDFC players, staff, fans, and attendees of the youth academy. The objective is to promote economic empowerment and equip participants with the necessary financial skills to thrive. Additionally, they will work together to support SDFC's Right to Dream Academy, which aims to offer scholarships for education and soccer training.

According to Eric Ellingsen, President and CEO of CBT, this partnership reflects both institutions' deep roots in the San Diego community. The shared commitment to excellence and innovation will strengthen their presence in the region while providing fans and business owners with meaningful engagement opportunities.

Celebrating Partnership at Snapdragon Stadium

The partnership was celebrated recently at a premium member event held at Snapdragon Stadium, featuring motivational speaker Jocko Willink. The gathering highlighted the synergy between CB&T and SDFC and kicked off their collaboration with a message of empowerment and community spirit.

As CB&T embarks on this exciting journey with SDFC, they not only aim to enhance brand visibility but also prioritize connecting with the local community in impactful ways. The upcoming MLS season is set to bring energy, excitement, and growth to San Diego, and both organizations are committed to being a part of this transformative journey.

For more information on California Bank & Trust and their efforts to support communities across the state, visit their official website at www.calbanktrust.com. Likewise, stay tuned for the debut of San Diego FC at Snapdragon Stadium in 2025, a team that promises to make waves in the world of soccer and community engagement.