Polar Beverages Returns as the Kids Zone King at BFL Hampton Classic Weekend!

Polar Beverages Returns as the Kids Zone King at BFL Hampton Classic Weekend

New England's favorite seltzer brand, Polar Beverages, is back at the Beach Football League (BFL) Hampton Classic on July 19-20, 2025. Known for their refreshing flavors, Polar will serve as the Presenting Sponsor of the Kids Zone, enhancing the fun and excitement of this vibrant summer event. Held on the sandy shores of Hampton Beach, this year's event promises to bring in thousands of fans eager for an electrifying sporting atmosphere.

The BFL is the only professional sand tackle football league globally, and it made its debut precisely where it was meant to be: Hampton Beach. Founded by NFL veteran Tully Banta-Cain, who is a two-time Super Bowl Champion, the league was designed to bring a unique and engaging football experience to families and fans alike. Banta-Cain's connection to Hampton is deep-rooted; it's not only the birthplace of the league but also close to Foxborough, MA, home of the New England Patriots, a team that resonates with countless fans across the region.

A major highlight of the past summer's inaugural BFL event was Polar Beverages, which partnered with Banta-Cain to make the occasion memorable. The electric atmosphere last year filled with supporters, NFL legends, and even appearances from Pat The Patriot and the cheerleaders was a testament to the fun-filled day that Polar's seltzers helped amplify. As Banta-Cain stated, "Polar played a pivotal role in the event's success, and we are thrilled to have them back for another unforgettable experience!"

This year, the BFL continues its Summer Tour with excitement that delivers thrill after thrill. Following successful events in cities like Hermosa, California, and Santa Monica, California, the Hampton Classic is a significant stop, bringing fresh energy to the beaches of New Hampshire. Future BFL events also include thrilling weekends scheduled for Wildwood, New Jersey from August 9-10, and a four-day extravaganza at the American Dream Mall in East Rutherford, New Jersey from August 21-24.

During each BFL tour stop, attendees can enjoy not just competitive football, but also open tryouts led by NFL legends, celebrity exhibition games, vendor villages, sandcastle competitions, cornhole challenges, and so much more! The Kids Zone, sponsored by Polar, will be a haven for families seeking summer fun, featuring an array of engaging activities, refreshing drinks, and exciting interactions.

Tully Banta-Cain's vision for the BFL is clear— to create a lower-impact, safer version of football that is accessible to all children, irrespective of their backgrounds. With the goal of making beach football a Summer Olympic Sport by 2026, the BFL aims to introduce franchises and expand its community reach in the coming years.

Polar Beverages, a staple in New England since 1882, stands firmly behind Banta-Cain's mission, reflecting their commitment to community and youth engagement. The excitement around their partnership continues to grow as the league develops and introduces more events and fun activities across the country.

For more details about the BFL, and to stay updated with upcoming events, be sure to check their official website at Beach Football League. Ball games on the beach await to create lasting memories for families this summer!

About Polar Beverages

Founded in 1882, Polar Beverages has been a proud New England favorite, committed to providing delicious and refreshing beverages. The return of Polar as a sponsor at the BFL reflects their enthusiasm for engaging with communities and supporting events that elevate enjoyment and fun!

Stay tuned for the exciting upcoming events and grab your Polar Seltzer as you prepare for a spectacular summer day at the beach!