Amazon Partners with U.S. SailGP Team to Promote Sailing to a Global Audience

Amazon Partners with U.S. SailGP Team



The recent announcement of Amazon becoming the official sponsor and retail partner for the United States SailGP Team marks a significant step in the team’s effort to elevate the visibility of this exciting sport on a global scale. In a partnership that aims to redefine the boundaries of fan engagement, this collaboration showcases the high-performance nature of SailGP along with the vast selection and convenience provided by Amazon.

Mike Buckley, a two-time World Champion Sailor and the CEO and Co-Owner of the U.S. SailGP Team, expressed great enthusiasm about the partnership. He stated, "We are thrilled to partner with one of the biggest and most recognizable companies in the world, Amazon. This collaboration represents a major milestone for our team and our sport as we continue to expand our audience, integrating new fans into the captivating world of sailing."

Fans of SailGP will be pleased to discover that they can shop a specially curated collection of fashion and accessory items, featuring exclusive designs available through Amazon Merch on Demand. This extensive selection will be accessible through the U.S. SailGP Team’s official storefront on Amazon.com, ensuring that customers benefit from fast, free Prime delivery.

In addition, athletes from the SailGP Team, such as Anna Weis, Mike Buckley, Hans Henken, and Peter Kinney, will feature their personal storefronts. Here, they will showcase their essential items related to fashion, travel, beauty, and skincare, further connecting fans with both the athletes and the sport itself.

Jenny Freshwater, the Vice President of Amazon Fashion and Fitness, commented on the collaboration: "Amazon has strong ties to sports and fitness, and we pride ourselves on offering a vast selection of products that empower fans to support their favorite teams or explore new hobbies. We are excited to create immersive experiences that bring customers closer to the action and enhance their understanding of the sport."

The U.S. SailGP Team is currently gearing up for their 2025 campaign, with an exciting event scheduled for the upcoming Mubadala New York Sail Grand Prix on June 7-8, 2025. At this event, fans will notice Amazon's logo prominently displayed on the U.S. SailGP Team's jib sail, marking the visual representation of this significant partnership.

For those looking to dive deeper into the collaboration, the U.S. SailGP Team’s Amazon Storefront offers more details on their offerings and other official team partners, enriching the overall fan experience. The excitement surrounding this partnership not only promises to elevate the team's profile but also brings increased attention to the thrilling world of sailing, showcasing incredible athletes who are at the forefront of transforming the sport.

About the U.S. SailGP Team


The U.S. SailGP Team is energized by innovative owners and investors across various sectors like professional sports, entertainment, and technology. Co-owners Ryan and Margaret McKillen, along with two-time world champion Mike Buckley, lead the team. The roster features seven-time world champion Taylor Canfield as the driver, with an All-American team focusing on excellence.

Competing as one of the 12 national teams within the Rolex SailGP global championship, the U.S. team races in iconic locations worldwide using identical hydrofoiling F50 catamarans, achieving remarkable speeds nearing 60 mph. For more detailed information on the U.S. SailGP Team and to stay updated, visit ussailgpteam.com.

Topics Sports)

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