Orix Buffaloes and the New eGift System
In a remarkable step forward, the Orix Buffaloes, a storied franchise in Japanese professional baseball, has partnered with Giftee, a Tokyo-based eGift platform provider, to introduce an innovative eGift System service. As the first professional baseball team in Japan to deploy such a system, this initiative aims to enrich fan engagement and festive interactions within the community.
What is the eGift System?
The eGift System allows the Orix Buffaloes to issue and sell eGifts and tickets digitally. Recently launched, the eGift cards can be acquired through the official purchasing site for the team’s tickets, named “Orichike eGift Card,” enabling fans to enjoy their favorite games in a unique and personalized manner. The eGift cards can also serve as a wonderful option for fans to share enjoyment with friends and loved ones.
This summer, the Orix Buffaloes will host exciting events such as the “Bs Fireworks Night” and the “Bs Summer Campaign 2026 supported by SAMTY,” drawing significant attention from fans both old and new. The eGift card is perfect for gifting, whether for a matchday experience or to spark camaraderie among fans.
Giftee’s Mission
Giftee was founded on the vision of fostering connections between people, businesses, and communities through eGifts. Their services encompass the entire workflow from issuing to distributing eGifts. The main offerings include the casual gifting service “giftee®,” the eGift System for businesses and organizations, the “giftee for Business” tailored for corporate solutions, and the “e-machi platform®,” designed to tackle regional issues through digital means.
About the Orix Buffaloes
Founded in 1936, the Orix Buffaloes have a rich history in Japanese baseball, evolving significantly over the decades. They merged with the Osaka Kintetsu Buffaloes in 2004 to adopt their current identity, which witnessed a remarkable milestone in 2021 with their first league title in 25 years, followed by clinching their inaugural Japan Series championship in 2022. The team's philosophy centers on delivering