#Japan #Tokyo #AGF #Takao Osawa #Gourmet Coffee

AGF Coffee Sticks New TV Commercial

On October 2, 2025, Ajinomoto AGF Co., Ltd. will unveil its new TV commercial for its "Gourmet Coffee Sticks,” featuring renowned actor Takao Osawa. This new advertisement, titled "With Just This One," will be broadcast nationally and available on AGF's official YouTube channel.

The Gourmet Coffee Sticks are designed to offer a luxurious coffee experience reminiscent of a coffee shop, delivering rich aromas and flavors effortlessly by simply adding hot water. The ad features a young office worker, portrayed by Hayato Toudou, who is trying to shine in his job despite rarely receiving recognition from colleagues. He whispers, "No one praises me," before Takao Osawa, appearing from a fantastical blue world, encourages him with the message: "With just this one, give yourself a little cheer." The commercial illustrates how he revitalizes himself during work breaks with a cup of Gourmet Coffee Stick, transforming his mood and preparing to face new challenges.

In conjunction with the ad's release, AGF's YouTube channel will showcase behind-the-scenes footage of Osawa during the shoot, exclusive interviews, and candid off-shot videos revealing the actor's natural charm. Viewers can enjoy Osawa making the crew laugh with his witty remarks and discussing his personal reward methods.

Commercial Overview

• - Title: "With Just This One" (available in both 15 and 30 seconds)
• - Release Date: October 2, 2025 (both on TV and YouTube)
• - Cast: Takao Osawa, Hayato Toudou
• - Air Regions: Nationwide from October 2, 2025

The commercial begins in a modern office setting with the stressed office worker navigating his daily grind while being subtly monitored by Osawa, who embodies an ethereal yet reassuring presence. As the young worker sips the coffee during his busy workday, he begins to feel a renewed sense of optimism and readiness to tackle the next task ahead.

Shooting Highlights

Osawa made a striking entry in an all-white outfit set against a dreamlike blue backdrop, captivating crew members with his warm smile. Even when the director called for a satisfactory take, Osawa insisted on trying again to perfect his performance. One striking moment featured illuminating light during the delivery of the line encouraging the worker to motivate himself with the coffee stick. His lightheartedness shone during the coffee-drinking scene, where he noted, "I could do this scene repeatedly because I love coffee," helping to maintain a relaxed atmosphere on set.

Special Interview Highlights

Q: What stood out most during the shoot for the "Gourmet Coffee Sticks" commercial?
A: The serene blue world depicted in the set provided a unique way to express the allure of coffee, aligning perfectly with my preferences, making it a wholly enjoyable experience.

Q: What are your thoughts on actually trying the "Gourmet Coffee Sticks"?
A: The aroma is profound. I believe myself to be somewhat of a coffee enthusiast with specific tastes. The flavor and scent came through beautifully upon opening, making my acting feel authentic without additional effort.

Osawa expressed how essential it is for adults to find little ways to reward themselves after hard work, stating that enjoying coffee was his refreshment and a gentle form of encouragement.

He also shared that feedback from audiences about his performances serves as his ultimate reward in his career.

Actor Profiles

Takao Osawa

Born on March 11 in Tokyo, Japan, Osawa made his acting debut in the drama "I Was With You in Summer" (1994) and has starred in significant films like "Crying Out Love in the Center of the World" (2004) and the ongoing "Kingdom" series (2019-2024).

Hayato Toudou

Hailing from Aichi Prefecture and born on November 24, 1995, Toudou made his debut on stage and has appeared in prominent productions, showcasing his talents in both film and television.

About "Gourmet Coffee Sticks"

The "Gourmet Coffee Sticks" allow coffee aficionados to enjoy the authentic taste and aroma of a coffee shop with ease—just add hot water. They are available in various blends and packages, catering to the busy lifestyle yet never compromising on quality.

For more details or queries, customers can contact AGF's customer service at 0120-17-8651.