PayPal and Rokt Team Up to Enhance Post-Transaction Customer Engagement
PayPal and Rokt: Elevating Post-Transaction Experiences
PayPal, a global leader in digital commerce, has joined forces with Rokt, a pioneer in eCommerce technology, to redefine the customer experience after transactions. This collaboration focuses on integrating Rokt's advanced technologies into PayPal's post-transaction phases. Here, we delve into the details of this intriguing partnership and what it means for consumers and advertisers alike.
The Core of the Partnership
Rokt specializes in using machine learning and AI to deliver personalized and relevant offers at crucial moments in the shopping journey. By integrating with PayPal and Venmo, Rokt not only enhances customer experience but also drives significant incremental revenue for brands advertising on these platforms.
As part of this initiative, advertisements will populate on
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