#Japan #Tokyo #ESG #SDGs #Qlipper

Qlipper Ranks Web News on SDGs, ESG, and Sustainability for May 2025

In a recent report by Todo Onada Co., Ltd., led by President Yasuhiro Matsumoto, an analysis was conducted on web news related to SDGs, ESG, and sustainability, covering the period from April 26 to May 25, 2025. This research utilized data from Qlipper, a service that monitors PR effectiveness across over 4,000 web media outlets.

Overview of the Report

The findings indicate various trends and statistics associated with web articles focusing on SDGs (Sustainable Development Goals), ESG (Environmental, Social, and Governance), and sustainability. The report also highlights notable incidents and developments that have emerged during this period.

Key Findings

1. SDGs Overview: The total number of articles related to SDGs stood at 3,158, marking a decrease of 10.5% from the previous month. Press releases specifically focused on SDGs numbered at 84, down by 21.5%.
2. ESG Overview: There were 793 articles pertaining to ESG, experiencing a staggering drop of 42.7%. The related press releases were also down, with 26 releases noted.
3. Sustainability Overview: With 4,715 articles, coverage of sustainability topics decreased by 43% compared to the previous month, while the press releases also saw a decline of 51.6%.

Trending Topics

Among the highlighted topics, several caught media attention:

• - A construction company in Sapporo faced the rescinding of its SDGs registration due to a viral video of its president engaging in violent behavior.
• - The collaboration between 'Momotaro Dentetsu' (a popular game by Konami Digital Entertainment) and the Osaka-Kansai Expo resulted in the 'Local Revitalization SDGs Festival,' offering immersive experiences across various communities.
• - 'Hiruobi,' a daytime news program, aired a special feature on Sustainable Aviation Fuel (SAF).

Analysis of Trends

The report also speaks to shifts in media focus during the Golden Week in Japan, a holiday period that saw a significant decrease in both general articles and press releases related to ESG.
For instance, notable mentions included Seiko Epson Corporation receiving an 'AAA' ESG rating from MSCI, and Dentsu Inc. attaining an 'AA' level rating.

Additionally, two hotels have successfully met the Sakura Quality An ESG Practice criteria, showcasing advancements in environmental responsibility within the hospitality sector.

Collaborations for Sustainability

Collaboration continues to shape the landscape of sustainability in Japan. The J.League and the Nippon Foundation have entered into an agreement aimed at enhancing sustainability initiatives in Japan's sports sector. Moreover, Seibu Railway announced the debut of 'sustainable vehicles,' which are energy-efficient trains acquired from Odakyu Electric Railway.

Conclusion

The analysis of web news via Qlipper provides a critical insight into how SDGs, ESG, and sustainability are being addressed in Japan, reflecting both the achievements and challenges faced by organizations in the field. The full report can offer further detailed analysis, available for those interested.

For a comprehensive overview of this analysis and to access further insights, we invite readers to visit Qlipper's contact page and request the full report.

About Qlipper

Qlipper specializes in monitoring web news and analyzing PR effectiveness, utilizing advanced AI technology to support strategic communication efforts for professionals in public relations and communications. For more information, visit Qlipper's website.