First Beauty Medical Marketing Summit 2025
The upcoming
Beauty Medical Marketing Summit 2025 is set to kick off on
October 19, 2025, at the
TODA HALL & CONFERENCE TOKYO. This event, organized by
Medicalforce, a company based in Shinagawa, Tokyo, aims to dive deep into the challenges and future of beauty medical marketing. As this sector continues to grow, various marketing challenges have surfaced, emphasizing the need for strategic discussions.
Background and Purpose
With the expansion of the beauty medical market in Japan, marketing strategies have encountered multiple hurdles. Issues such as declining trust in marketing methods, rampant discount campaigns, violations of medical advertising guidelines, and decisions made on gut feelings rather than data have created a pressing need for a conversation around what the industry should aspire to.
The summit will feature leading marketers from the beauty medical sector who will share insights on sustainable marketing strategies that benefit clients, businesses, and the industry. Special sessions, panel discussions, and networking opportunities will be available, providing attendees with tools to broaden their horizons and discover actionable ideas aimed at advancing the entire industry to the next level.
Talk Sessions
The lineup includes several distinguished speakers:
- - Shinya Inoue (CMO of SBC Medical Group) will address the need to end misconceptions surrounding beauty medicine, seeking a balance between accuracy and results in contemporary marketing.
- - Ken Kimura (Head of SEO Lab at CyberAgent) will explore search optimization in the era of generative AI, focusing on GEO (LLMO) solutions for beauty medical marketing.
- - Go Ito (CEO of DILLACT) will present strategies for leveraging YouTube to dominate brand awareness and consideration phases, transitioning away from dependency on traditional advertising.
- - Other speakers include Chisa Yamamoto from SELECT CLINIC and Masaki Miyazaki of Sosen Ad, who will share insights on advertising strategies and the integration of patient data.
This rich program aims to stimulate discussions and reflections among attendees, encouraging networking among around
400 medical professionals, clinic managers, and marketers on the event day. The ultimate goal is to collaboratively take steps toward refining the standard practices within the industry.
Event Details
- - Event Name: Beauty Medical Marketing Summit 2025
- - Date & Time: Sunday, October 19, 2025, from 3:00 PM to 7:00 PM (Doors open at 9:30 AM, networking from 6:30 PM)
- - Location: TODA HALL & CONFERENCE TOKYO (Near Tokyo and Kyobashi stations)
- - Target Audience: Clinic owners, marketing professionals, advertising agencies, doctors, and administrative heads involved in beauty medical services
- - Capacity: 80 attendees
- - Participation Fee: Free
- - Organizer: Association for Beauty Medical Management
- - Management: Medicalforce Co., Ltd.
Registration
Interested participants can register through the dedicated event website. However, please note that live online broadcasts are not planned at this time, and typically, only clinic-related professionals and marketing companies for clinics may attend. Unaffiliated individuals will not be permitted.
Joining seamlessly with the summit will be the
medicalforce Day 2025, another major event occurring on the same day at the same venue, offering more insights and networking opportunities.
With
Medicalforce leading innovations in beauty medical services, they continue to drive the industry forward with their comprehensive one-stop SaaS solution designed specifically for clinics, showcasing their rising prominence in the sector. For more information about their offerings and services, please visit
their site.