Jujutsu Kaisen and FamilyMart Team Up for a Unique Campaign
On January 13, 2026, FamilyMart will kick off its exciting new collaborative campaign with the hugely popular anime Jujutsu Kaisen. This event, titled "FamilyMart's General Rules," will run nationwide at approximately 16,400 FamilyMart locations across Japan.
Celebrate the Premiere!
The collaboration aligns with the airing of the new season, Jujutsu Kaisen Season 3: Shibuya Incident, which will start broadcasting on January 8, 2026, at 0:26 AM (JST) across 28 channels, including MBS and TBS. Following a special wrapping at the FamilyMart Higashi-Ikebukuro Seiko Building store, this campaign is poised to bring the animated world to life in stores.
New Products and Designs
Beginning January 13, customers can look forward to two specially themed products inspired by the
Shibuya Incident arc:
- - Jujutsu Kaisen Character Mochi
- Price: 230 yen (tax inclusive)
- Description: A chewy mochi filled with custard cream, available in two package designs and featuring five different character designs with 10 unique stickers. The variety will be offered at random, ensuring surprise and delight with each purchase.
- - Black Flash Choco Churroki
- Price: 156 yen (tax inclusive)
- Description: A chocolate churro inspired by the "Black Flash" technique, also featuring two distinct package designs. This item promises an electrifying taste experience for fans.
Additionally, themed bags for skewers will be available during this campaign, showcasing the characters Itadori Yuji and Fushiguro Megumi. These bags feature the phrases designed with the essence of the anime, such as “Enjoy deliciously” and will be released in limited quantities.
Special Rewards for Fans
FamilyMart will also roll out a special initiative, offering exclusive original goods available only through this campaign. Customers who purchase designated items will have an opportunity to receive limited-edition merchandise, emphasizing the theme of celebrating Jujutsu Kaisen together.
The promotional event will include a bonus stamp campaign where customers can show the FamilyMart app, Famipay, while purchasing eligible products to collect stamps for fabulous prizes, including rare figures and other exclusive goodies.
Campaign Details
- - Period: January 13, 2026, to February 2, 2026
- - How to Participate: Present Famipay while buying designated products to earn stamps that could lead to prizes.
- - Prizes: The rewards range from points worth 500 yen to a special Figurine set of Itadori Yuji and Okkotsu Yuta.
More Jujutsu Kaisen Surprises!
On January 27, 2026, limited edition acrylic stands featuring all five drawn characters will be introduced, expanding the merchandise for fans eager to collect memorabilia from their favorite series.
Join the Fun with the Stamp Rally!
Fans can participate in the ongoing stamp rally by visiting three specially wrapped stores, which feature unique stamps to collect. Each completed stamp card will allow fans to claim an exclusive Jujutsu Kaisen original postcard, making it a perfect keepsake for enthusiasts of the series.
A Commitment to Convenience
FamilyMart continuously strives to create a comfortable space for its customers through unique collaborations like this one. The synergy between the beloved Jujutsu Kaisen universe and FamilyMart’s offerings showcases a blend of enjoyable shopping and engaging fandom.
Whether you're an ardent fan of Jujutsu Kaisen or a convenience store enthusiast, this campaign is not to be missed!