Motivational Switch Group and Nomura Real Estate Collaborate for Sustainable Education

A New Era of Educational Sustainability

The Motivational Switch Group, a prominent education service provider based in Chuo, Tokyo, has joined forces with the Nomura Real Estate Group to pursue sustainable education through the deployment of their innovative platform, Asturum.net. This initiative aims to cater to the educational needs of children from preschool to high school, providing a comprehensive suite of over 10,000 video lessons and vital educational information packaged for easy access. The collaboration marks a significant moment in cultivating long-term relationships built on trust between parents, children, and educational services.

Introduction of the Collaboration

Starting April 2023, the Asturum.net platform has been introduced to various member organizations within the Nomura Real Estate Group, including the residential and office services through “Nomura no Kurasuma” and “NOMURA WORK-LIFE PLUS.” Further, from May 18, the platform will also be available to members of the after-school program managed by Nomura Real Estate Life & Sports. This strategic partnership stems from the investment made by Nomura Real Estate Holdings in December 2022, establishing a capital and operational partnership with the Motivational Switch Group.

Why This Collaboration Matters

The introduction of Asturum.net is not merely about educational delivery; it represents a unique approach to nurturing lasting partnerships with clients and their families. By embedding educational services within the daily lives of customers and their children, this initiative aspires to foster a reliable and supportive community. As both companies leverage their resources, expertise, and customer bases, they aim to contribute meaningfully to the educational growth of future generations.

Comprehensive Features of Asturum.net

Asturum.net serves as an information hub and learning platform featuring:
1. Educational and Parenting Information
- Currently inundated with endless streams of information, this platform offers reliable, expert-driven insights into child-rearing and educational choices. From addressing concerns around digital device interaction to providing strategies for managing sibling relationships and preparing for the transition to elementary school, it guides parents through the complexities of modern parenting.

2. Extensive Collection of Video Lessons
- The platform not only presents professional-grade video lessons across various subjects but also ensures that they are designed to cater to the needs of students at every educational level, from preschool through high school. The content spans core subjects including language arts, science, mathematics, and many others, ensuring students are well-prepared for examinations and assessments.

The platform includes numerous educational resources such as:

- Insights for choosing schools, tips on exam processes, and career paths explained through a selection of 150 different professions.
- Resources for high school students, offering guidance on the transition to college, including practical simulations for test day and application procedures.

The platform has received positive feedback from users, yielding comments on its enjoyable content and effectiveness in supporting both parents and children in their educational pursuits.