#None #New York #Nayya #George Michaels #Rabia Qari

Nayya Strengthens Its Leadership Team

Nayya, a trailblazer in the realm of AI-driven benefits personalization, has recently made significant strides in enhancing its leadership by welcoming George Michaels as the Chief Revenue Officer and Rabia Qari as the Chief Consumer Officer. These appointments underline Nayya's unwavering commitment to revolutionizing the landscape of benefits engagement, focusing on creating a lasting impact on health and wealth outcomes across diverse customer bases.

New Leadership Roles

George Michaels: Chief Revenue Officer

George Michaels brings a wealth of expertise to Nayya, with over 20 years of industry experience marked by a successful tenure at ADP, where he was instrumental in overseeing employee benefits and retirement services. His strategic vision for revenue growth at Nayya aims to harness his deep understanding of the benefits ecosystem, a key factor in driving successful partnerships with clients. Michaels is set to lead the Go-To-Market team, focusing on building effective strategies that resonate with Nayya's broader goals of market expansion and measurable client outcomes. Additionally, his academic credentials comprising a degree from Bradley University and an MBA from the University of Notre Dame amplify his qualifications for this role.

Rabia Qari: Chief Consumer Officer

In her new role as Chief Consumer Officer, Rabia Qari is poised to take the consumer engagement aspect of Nayya to new heights, leveraging her past experience with companies such as BetterUp and Beachbody. She commands a rich background in digital transformation and marketing management, which will be pivotal as she heads the newly unified Member Experience/Impact organization, integrating growth, marketing, and product development teams. Qari's focus on crafting an exceptional user experience illustrates Nayya's dedication to consumer-centric solutions, ensuring that users experience satisfaction and engagement at every touchpoint. Her educational foundation, including degrees from Barnard College and The Wharton School, further empowers her contributions to Nayya's mission.

Strategic Vision for Growth and Innovation

Sina Chehrazi, CEO of Nayya, expressed enthusiasm about these new appointments, commenting that the combination of George's revenue strategies and Rabia's consumer focus exemplifies Nayya's intent to enhance its influence within the benefits landscape. With over 2 million lives impacted through its growing customer base, Nayya is at a critical junction to leverage this leadership to drive innovative solutions that connect individuals with essential information, ultimately fostering better decision-making in their health and financial journeys.

As Nayya continues to advance its goals, it positions itself uniquely in the industry to empower employees, enhance benefits understanding, and deliver tangible results that embody the company's commitment to health and wealth resilience.

About Nayya

Founded in 2019, Nayya is on a mission to enable individuals to thrive in their health and wealth through its cutting-edge platform driven by AI and advanced analytics. The company prides itself on converting complex benefits interactions into straightforward, user-friendly experiences that cater to real-world needs. By partnering with leading employers and benefits providers, Nayya aims to unlock sustainable value for employees, equipping them to lead healthier, more empowered lives. With strong backing from notable investors, Nayya is steadily shaping the future of health and wealth for a diverse audience.

For more information about Nayya and its innovative solutions, visit www.nayya.com.