#United States #Leukemia #Mequon #Cycling Event #Scenic Shore

Uniting Cyclists for a Cause: The Scenic Shore Bike Tour

From July 26-27, the picturesque shore of Lake Michigan will play host to the 33rd Annual Scenic Shore Bike Tour in Mequon, Wisconsin. This inspirational event is anticipated to attract over a thousand cyclists of all ages and abilities, all coming together to support a vital cause - helping blood cancer patients and their families.

The Scenic Shore Bike Tour, organized by the Leukemia & Lymphoma Society (LLS), is set to be a memorable experience, covering a total distance of 150 miles over two days. This fully supported event not only offers a chance to enjoy breathtaking views of the lake but also to contribute meaningfully to the mission of curing blood cancers and improving patient quality of life. According to LLS, funds raised through the tour will directly support ongoing research, patient support programs, and advocacy efforts dedicated to those affected by blood cancer.

A Ride for Everyone

The event caters to a wide array of cyclists, from seasoned riders to casual participants. Riders will have the choice of various distances to ensure everyone can participate: options include a 25-mile ride, a 75-mile venture, or the classic 150-mile journey that spans the entirety of the two-day experience. The routes are designed to be accessible, allowing participants to pedal according to their skill levels.

Coker Powell, LLS Executive Vice President and Chief Revenue Officer, emphasized, “Scenic Shore is more than a bike ride; it’s a powerful movement. Whether you're riding solo, with family, or part of a team, your efforts bring hope and make an incredible difference.” This highlights the unifying spirit of the event that transcends mere cycling; it reflects a community rallying together for a cause that touches many lives.

Personal Stories Fueling the Ride

Among the participants is Jessica Salmonowicz, this year's Honored Hero, a leukemia survivor whose life was saved thanks to LLS-funded research. She started riding in 2012 and continues to do so as a form of gratitude for the support she received. Additionally, Paul Westrick, a multiple myeloma survivor and passionate advocate, credits LLS for significantly extending his life. Together, their participation serves as a profound reminder of what this event stands for - resilience, hope, and community support.

This year holds special significance for Gwen Nichols, M.D., LLS's Chief Medical Officer, as she participates alongside her son, Jesse Rost. They share a deep commitment to advocating for cancer patients while raising necessary funds for LLS’s mission, especially in light of recent trends seen in research funding and healthcare costs. Dr. Nichols noted, “Donations are more important than ever; everything we do at LLS is patient-focused.” With over 75 years of dedication to advancing the fight against blood cancers, LLS focuses on patient-oriented care and innovative research to ensure a better future.

Event Highlights

The weekend is packed with activities, starting from Concordia University in Mequon, where the ride begins on July 26. Participants will enjoy a lively opening ceremony at 7:30 AM, followed by a scenic ride to the University of Wisconsin-Green Bay at Manitowoc. Evening festivities will include food, live music, and community awards lakeside, fostering a sense of camaraderie among participants.

On July 27, riders will embark on the final leg of their journey, culminating at John Miles Park in Sturgeon Bay after enjoying a hearty breakfast to fuel their final stretch. Riders are then invited to partake in the celebratory Tailgate Festival, marking the successful completion of their challenge.

Join the Ride

It’s not too late to make a difference – registration is still open for those wishing to join the Scenic Shore Bike Tour, making it the perfect opportunity to ride for a worthy cause, network with fellow cyclists, and contribute to a mission that is vital for blood cancer patients. With the spirit of unity and hope, the Scenic Shore Bike Tour is sure to be an unforgettable experience for all involved.

For more information and to register, visit www.LLS.org.

Together, let’s pedal towards a cure and change the lives of those battling blood cancers, one mile at a time.