The Remarkable Nobunaga Daytona at PHOTO NEXT 2025
In a stunning display of luxury and craftsmanship, the exclusive vintage Rolex known as the "Nobunaga Daytona" was showcased at the PHOTO NEXT 2025 event, held at Pacifico Yokohama in June 2025. This exquisite timepiece, a rare collection from the renowned Ishii Kougyou Co. Ltd., was adorned by Mr. Hideharu Ishii, the supervisor from Pro Shop Toei.
The Nobunaga Daytona, specifically the model Ref. 6263 with serial number 6412345, bears a remarkable reference that commemorates the birth and death of the historical figure Oda Nobunaga. This unique piece in the world of horology has made waves in the auction space, previously fetching a staggering 2.8 billion yen on a specialized Rolex auction site, making it one of the most sought-after watches globally.
Unique Wearing Experience
During the PHOTO NEXT 2025, attendees had the once-in-a-lifetime opportunity to experience wearing the Nobunaga Daytona, thanks to Mr. Ishii's generosity. With years of experience in stage lighting, video, and sound—the event provided a unique atmosphere straight from the professional world. This exclusive wearing experience not only showcased the watch's illustrious history but also brought together a gathering of connoisseurs who truly understand the weight of such a piece.
The event served as a backdrop for professionals in photography and videography to congregate, making the experience of seeing and wearing the Nobunaga Daytona even more special. The profound significance of this historical timepiece, combined with the excitement of the event, created an engaging environment for both guests and professionals alike.
Ishii Kougyou: Excellence in Presentation
Ishii Kougyou's exhibition booth was a masterpiece in itself, crafted to reflect the aesthetics of a studio space. Every detail from the lighting to the setup was remarkably curated, leaving a lasting impression on all attendees. The stellar design and execution of the booth managed to encapsulate the essence of what it means to be in a professional environment, making it a standout feature of the entire exhibition.
The conscious effort put into the lighting and space design showcased the capabilities of Ishii Kougyou, enhancing the unveiling of the Nobunaga Daytona and further establishing the company as a leading force in the industry.
Nobunaga Daytona: A Cultural Experience Through Furusato Tax
In an exciting collaboration, the Nobunaga Daytona is not only an exquisite timepiece but also serves as a valuable asset in creating new cultural experiences. It is featured as a part of the Furusato Tax return items from Toshima Ward, making it a rare opportunity for many. The focus of this initiative is to promote the culture of “experiencing by wearing,” enabling select individuals to connect with this extraordinary vintage asset.
For those interested in this unique offering, further details can be found on the official website of Nobunaga Daytona.
Connect with Nobunaga Daytona
For those wanting to learn more about the Nobunaga Daytona, check out official social media platforms:
About Cross One Co., Ltd.
Founded in January 1990, Cross One Co., Ltd. specializes in various services including internet printing, 3D figure production, and the branding of luxury assets. Based in Toshima, Tokyo, they are known for their commitment to quality and innovation in the industry.
Contact Information
Cross One Co., Ltd. (Nobunaga Daytona Division)
Director: Maeda
Tel: 03-5986-1118
Email:
[email protected]