Transform into a Ninja: Exclusive XR Experience at MOVIX Kyoto Opens Today!

Experience the Thrill of Being a Ninja at MOVIX Kyoto

If you’re visiting Kyoto and looking for a unique adventure, MOVIX Kyoto has just launched a limited-time extended reality (XR) experience that allows you to become a ninja! Starting today, guests can engage in this thrilling attraction located on the second floor of the south building at MOVIX Kyoto, available until April 5, 2026.

Upon donning your VR headset, you’ll find yourself face-to-face with mythical creatures, ready to unleash shurikens and work with your friends to combat these supernatural foes. In just 15 minutes, you can step into the shoes of a hero, an experience that goes beyond mere movie-watching—this is your chance to be the protagonist!

Why Kyoto?

Kyoto attracts over 50 million visitors each year, making it a top global tourist destination. One of the most desired experiences among international travelers in Japan is the chance to become a ninja! This VR adventure, where you actually fight against demons, has the potential to become a new staple in Kyoto tourism. Historically, cinemas have been places where stories come to life; now, with this immersive experience, the audience can truly dive into their narratives before and after watching a film. It represents the essence of the experience—transforming from a spectator to an active character in the plot.

What Can You Experience?

Here are the two amazing experiences available:

Ninja Breaker: Demon Clash

As soon as you put on the VR goggles, you’ll transform into a ninja. You’ll face formidable demons as you throw shurikens and collaborate with your teammates, shouting commands like, “Let’s go!”, “Behind you!”, and “Now!” This newest ninja action XR experience has been co-developed with Tokyo Dome, ensuring an action-packed adventure.

- Price: 1,500 yen
- Duration: Approximately 7-8 minutes (15 minutes including preparation)

Book Ninja Breaker: Demon Clash here

Zombie Storm

Upon putting on your VR headset for this experience, you’ll be engulfed in a post-apocalyptic landscape. Sudden zombie appearances keep you on your toes as you shout commands while shooting alongside your friends in a bid for survival. This team-based shooting experience has gained immense popularity and even achieved a 4.9 rating on Google reviews at the Tokyo Nakano store.

- General Price: 2,300 yen | Student Price: 1,800 yen
- Duration: Approximately 15 minutes (30 minutes including preparation)

Book Zombie Storm here

Special Offer: If you've just watched a movie at MOVIX, you can continue your adventure with a discount! Show your movie ticket to receive a discount of 200 yen for general admission and 100 yen for students on the Zombie Storm experience.

Who Should Experience This?

- Tourists in Kyoto: Embrace the ultimate fantasy of being a ninja in a city rich in history and culture, with cutting-edge technology.
- Movie-Goers: Immerse yourself in the narrative you just experienced on-screen and become the main character.
- Students on Field Trips: Create unforgettable memories as you battle as a true ninja during your visit to Kyoto.
- Friends, Couples, or Families: Working together to combat foes is sure to bring you closer to those you’re with.

Details of the Experience

- Location: MOVIX Kyoto, 2F South Building, Nakagyo Ward, Kyoto City
- Duration: From today until April 5, 2026 (Limited-time only)
- Play Area Dimensions: Approximately 4m x 6m
- Reservation Method: You can reserve your experience via the Asoview website.

Press Inquiries

For media interviews and inquiries, please contact:

- Email: [email protected]
- Photo Material: Available for the experience scenery and attractions.

Development and Operation

Zombie Storm is a team-based shooting XR attraction developed and operated by the award-winning Japan XR Center, which received the Best Consumer Award at XR Kaigi 2025. The Ninja Breaker: Demon Clash is the second installment in the original XR mission series developed by Tokyo Dome, co-created with Japan XR Center, featuring high-resolution graphics and free-roaming cooperative gameplay.

Company Overview

Japan XR Center is focused on promoting XR implementation with the best value in the industry. They develop XR games, attractions, and training content, with major accomplishments including the Best Consumer Award at XR Kaigi 2025 and appearances on popular shows such as “Ariyoshi-kun’s Honest Walking.”

- Company Name: Japan XR Center, Inc.
- Headquarters: 14F, Sunbright Twin 2-46-1 Honcho Nakano, Tokyo, 164-0012
- CEO: Taiga Kobayashi
- Established: May 22, 2023
- Business: VR attraction development and store operations
- Locations: Tokyo (Nakano Broadway), Fukuoka (Canal City Hakata), Kumamoto (Greenland), and Kyoto (MOVIX Kyoto).
- Website: Main Site | Store Site