Confirmed360 Welcomes Ben Horton as New Senior VP for Global Business Expansion

Confirmed360 Welcomes Ben Horton as Senior VP for Global Business Expansion

In an exciting development for the live sports and entertainment sector, Confirmed360 announces the appointment of Ben Horton as Senior Vice President, Global Business. Renowned for its premium sports and entertainment services, Confirmed360 continues its trajectory of growth by harnessing Horton’s vast expertise in sales leadership and business development.

Based in Santa Monica, California, Confirmed360 specializes in creating VIP experiences that connect fans and corporate clients to the most sought-after events in the entertainment world. With the appointment of Horton, the company aims to amplify its market presence and drive revenue growth through strategic partnerships.

Ben Horton: A Proven Leader in Business Development

Horton brings over ten years of experience to the table, a journey marked by significant achievements in inventory strategy and marketplace dynamics. Prior to joining Confirmed360, he served as the Director of Inventory Strategy at SeatGeek, where he was pivotal in crafting the business development framework for SeatGeek's secondary marketplace. His previous experience at StubHub further solidified his reputation, as he successfully managed multimillion-dollar business operations and forged influential partnerships.

In his new role at Confirmed360, Horton will spearhead efforts to cultivate and reinforce partnerships with executive-level collaborators across sales, marketing, and operations. His responsibilities include devising business development strategies to bolster sales and revenue while exploring new market opportunities and customer channels. Moreover, Horton’s leadership will extend to overseeing the sales strategies for Confirmed360's concierge services, ensuring seamless execution of technology and processes to minimize revenue losses.

Insights from Leadership

Jeff Poirier, Chief Operating Officer at Confirmed360, expressed his enthusiasm regarding Horton’s addition to the team, stating, “I’m incredibly excited to welcome Ben to the Confirmed360 team. He brings a wealth of experience in the live event industry, and I look forward to collaborating with him again to grow Confirmed360's global presence.” This sentiment echoes the collective vision of a company poised for major growth under Horton's strategic guidance.

“I am thrilled to join Confirmed360, a company that has carved out an innovative niche in the live events space,” Horton remarked. “Matt Ampolsky has built a dynamic team, and I look forward to working alongside Jeff to help steer the business towards new heights.”

A Future Focused on Growth

The timing of Horton’s appointment coincides with the strategic acquisition of Confirmed360 by HYBE AMERICA, aimed at solidifying their portfolio in the live events sector in the U.S. This acquisition not only marks a pivotal moment in the company's history but also signifies a renewed commitment to enhanced service offerings in various entertainment verticals.

With Horton at the helm of global business initiatives, Confirmed360 is set to leverage its unique position within the intersection of technology, hospitality, and entertainment to further expand its reach. By fostering relationships with major sports entities, including partnerships with NFL teams like the Las Vegas Raiders and NBA franchises such as the Golden State Warriors, Confirmed360 aims to offer unprecedented experiences to its clients.

About Confirmed360

Confirmed360 stands as a leader in the premium experience provider landscape, offering exclusive access to high-demand live events across sports, music, and entertainment. Through a proprietary technology platform, the company simplifies the intricate processes of event booking, enabling clients to experience exceptional service and unparalleled access to events around the globe.

As Ben Horton steps into his new role, all eyes will be on Confirmed360 as it continues to broaden its horizons and redefine the future of VIP experiences in the live events arena.