Timeless Unveils Year-Long Artist Series Featuring Graffiti Master Persue

Timeless Collaborates with WET PAINT for a Unique Artist Series



Timeless, a lifestyle cannabis brand, has announced an innovative collaboration with WET PAINT, a graffiti collective deeply embedded in street culture and contemporary artistry. This partnership heralds the launch of a year-long artist series, showcasing the dynamic talents of graffiti artists from around the nation, starting with the renowned Southern California artist, Persue.

Celebrating Cultural Roots


The initiative aims to spotlight the capabilities of working artists as they shape culture in real-time, while providing a national platform for artistic expression. As Rob Mora, the National Marketing Director at Timeless, states, "Partnering with WET PAINT allows us to build something long-term with artists who have a real cultural foundation." This ambition resonates throughout Persue's work, which boasts a rich history in street art, animation, and fine art.

The Inaugural Release: Persue's Artistic Vision


The first product of this collaboration is a limited-edition Timeless x Persue Flip Case. It serves not only as a functional object but also as a pocket-sized canvas that embodies Persue's character-driven artwork. With an artistic career spanning decades, Persue skillfully blends expressive visuals with his unique creative language, which is evident in this collaborative product.

Designed through a thoughtful collaboration, the Flip Case integrates original character artwork, striking color contrasts, and a layout that honors Persue's distinctive style, all while fitting the Timeless brand. "The goal was to ensure that the artwork felt authentic in a new format. That's what made it meaningful," expresses Persue, incorporating his passion for preserving the authenticity of his work even in consumer products.

Upcoming Collaborations and Market Availability


The collaboration doesn’t end with the Flip Case; the Timeless and WET PAINT artist series is set to continuously unfold throughout 2026. Plans for future artist collaborations are in motion, with different products reflecting the unique expressions of various featured artists. The limited-edition Timeless x Persue Flip Case will be available across key markets which include Arizona, California, Oklahoma, Missouri, New Jersey, Illinois, and New York starting this week.

About WET PAINT and Timeless


WET PAINT epitomizes the spirit of graffiti culture while advocating for the preservation of creative expression among working artists. Through partnerships with brands and institutions, they aim to elevate graffiti into new formats while maintaining its cultural significance. Timeless, having been founded in 2011, has established itself as a prominent lifestyle cannabis brand operating in states such as Arizona, California, Oklahoma, Missouri, New Jersey, Ohio, Illinois, and New York. Their portfolio features a variety of cannabis products, including distillate vapes and infused pre-rolls—all highlighting their commitment to design-forward product development and culture-led storytelling.

Conclusion


The Timeless and WET PAINT artist series is set to redefine the intersection of cannabis, art, and lifestyle. By elevating and celebrating street culture through collaborations with compelling artists, this initiative promises a year of creativity and authenticity. As Timeless continues to roll out more collaborations, it remains dedicated to building a community that appreciates both the artistry and culture behind its offerings.

Topics Entertainment & Media)

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