#Japan #Tokyo #Plenus #The Story of Rice #basical health

Preserving Japanese Rice Culture: An Exclusive Event by Plenus

Plenus, a prominent Japanese food company known for its takeout and dining options, is set to host a unique event aimed at promoting the rich cultural significance of rice in Japan. With 2,810 locations across the country, including their popular takeout bento "Hotto Motto" and dining restaurants "Yayoiken" and "MK Restaurant," the company is deeply committed to preserving and sharing Japan's rice culture.

On July 12, 2025, at 10 AM, Plenus will hold an exclusive screening of the acclaimed documentary "The Story of Rice" at their office in Kayabacho, Tokyo. Limited to 30 attendees, the event is designed to provide insights into the heritage of rice within Japanese cuisine and its impact on the nation’s identity. For those unable to attend in person, the event will also be streamed live on YouTube, making it accessible to a wider audience.

Event Highlights

A Reflection on Rice Culture

The documentary "The Story of Rice" features renowned Irish chef Rachel Allen as she travels across Japan, exploring the diverse culinary traditions linked to rice. This visually stunning presentation highlights Japan’s profound relationship with rice, showcasing how this staple has shaped not only dietary habits but also cultural practices throughout the country.

For more information about the documentary, visit The Story of Rice official site.

Special Talk on Healthy Living with Rice

Accompanying the film screening, there will be a special talk featuring Fumihiko Sato, the CEO of Basical Health, who is a renowned diabetes specialist. During this session, he will discuss the health benefits of incorporating rice into our diets amidst the growing trend of low-carb and restrictive eating habits.

Sato’s expertise allows him to provide empirical insights into how traditional Japanese meals, particularly those featuring rice (or "gohan"), can contribute to balanced nutrition and overall wellness. He will address the importance of maintaining a healthy diet while celebrating the cultural significance of rice, which has been a cornerstone of Japanese cuisine for centuries.

Furthermore, attendees will have the opportunity to win a special prize—"Hotto Motto’s Kinmeimai" rice—by participating in an event questionnaire, with ten lucky winners selected at random. An additional giveaway will involve a social media campaign through the official Plenus rice culture Instagram account, where participants can win the same prize by following and liking the page.

Event Details

• - Date: July 12, 2025
• - Time: 10:00 AM to 12:00 PM
• - Location: Plenus Kayabacho Office (30 in-person spots available)
• - Online Participation: Available through YouTube Live
• - Cost: Free
• - Registration Deadline: July 10, 2025

To register, please visit the sign-up page: Registration Here

Emphasizing the Importance of Rice Culture

Plenus’s initiative to preserve Japanese rice culture is not only about enjoying a meal; it's about safeguarding a vital part of Japan’s historical and traditional heritage. The company is actively involved in various activities aimed at ensuring that future generations continue to appreciate and engage with this integral aspect of Japanese life.

One notable project is the "Kayabacho Aozora Rice Field Project," which was launched in 2020. This initiative transforms the company’s rooftop into a rice paddock, allowing children to learn about rice cultivation hands-on. Additionally, the "I Love Rice Painting Project" displays artworks from children themed around rice along the promenade of their milling factory.

Moreover, a prominent mural titled "Seasons of Terraced Rice Fields," painted by artist Yoshihiro Hosokawa, symbolizes this commitment. Measuring an impressive 2 meters by 1 meter and crafted from 60 pieces of traditional paper, it represents the changing beauty of Japan’s rice terraces throughout the seasons.

Plenus remains dedicated to not just preserving the rice culture but also sharing it with both domestic and international audiences, ensuring that the narrative of rice continues to be celebrated.

For more information on Plenus's initiatives and activities related to rice culture preservation, visit their official page: Plenus Rice Culture Initiatives.