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Denver Mattress and The Salvation Army Celebrate Holiday Success

In a remarkable display of community spirit and generosity, the Denver Mattress Company alongside The Salvation Army Intermountain Division, celebrates a triumphant conclusion to their holiday initiative titled "Together Doing Even More Good." Running from Thanksgiving to Christmas Day in 2025, this campaign has achieved an impressive total of $655,000 raised, surpassing last year’s figures.

Denver Mattress, based in Colorado and known for its commitment to supporting local communities for over 26 years, announced an initiative to match the first $150,000 donated. This matching contribution aims to significantly bolster The Salvation Army's operations, allowing them to reach more individuals and families in need across Colorado.

Major Nesan Kistan, Divisional Commander of The Salvation Army Intermountain Division, expressed immense gratitude, saying, "We are thrilled with the overwhelming success of this year's campaign. The generosity of our community and the unwavering support from Denver Mattress will allow us to expand our services and reach even more people in need. This achievement reaffirms our commitment to positively impacting the lives of those we serve."

The campaign's success can be attributed to a multifaceted approach that included engaging television advertisements, targeted paid promotions, and strategic in-store signage, alongside a dedicated landing page. By leveraging a variety of communication channels, The Salvation Army was able to raise awareness effectively and encourage community participation.

The funds generated from this holiday campaign are set to support a wide array of essential services including providing food, education, childcare, rehabilitation programs, and disaster response initiatives. The collaboration exemplified how community-driven efforts can address pressing local needs, demonstrating the power of partnership in creating a lasting impact.

Reflecting upon the noteworthy success of the 2025 holiday campaign, both The Salvation Army and Denver Mattress express eagerness to continue their partnership moving forward. Their mutual commitment embodies the spirit of giving and collective action aimed at fostering a supportive environment for all.

About The Salvation Army

Established in 1887, The Salvation Army has been a beacon of hope for individuals, families, and communities in Colorado. Serving those in need, they offer essential services such as food, clothing, shelter, and much more. Their comprehensive approach includes providing education, gang intervention, and emergency responses to natural disasters. For more information, visit imsalvationarmy.org.

About Denver Mattress

Denver Mattress produces its mattresses at its factory located in Denver, maintaining high-quality control standards by operating a single manufacturing facility. This model allows them to provide consistent products at lower prices compared to companies relying on multiple production sites. Their motto, "the easiest way to get the right mattress®," reflects their commitment to customer satisfaction. For more details, check out DenverMattress.com.