OpenbooQ Revolutionizes Roofing with Direct Consumer Access and Significant Savings

OpenbooQ Revolutionizes the Roofing Industry

In a bold move to disrupt the traditional roofing industry, OpenbooQ, a unique direct-to-consumer roofing platform based in Dayton, Ohio, is set to launch on March 12, 2026. This innovative service promises to slash roofing costs for homeowners by an impressive 30-50%. As the company enters its beta phase, it intends to kick things off in its local market, aiming to expand its operations to Texas and subsequently across the country within the next 18 months.

A New Era in Roofing

OpenbooQ aims to fundamentally change how homeowners purchase roofs by replacing outdated methods characterized by high-pressure sales tactics and inflated markups. Instead, the platform introduces an AI-driven online experience that offers complete transparency and efficiency in the roofing purchasing process. The company's mission is to simplify a transaction that has remained stagnant for decades, ushering in a fresh wave of e-commerce engagement in the roofing sector.

The motivation behind the launch can be traced back to co-founder Michael Chesbrough's own experiences in the industry. "Sitting at kitchen tables for years, I saw firsthand how unfair the traditional roofing model is to homeowners," he stated, reflecting on the excessive markups stemming from commissions and hidden profit structures.

How It Works

Starting March 12, homeowners in and around Dayton can visit OpenbooQ's website to obtain a free instant estimate for their required roofing. The platform utilizes advanced tools, including AI technology — SmartPick™ and RoofMatch Technology™ — which guarantees accurate pricing based on data analytics, not sales recommendations.

One of the standout features of OpenbooQ is its 0% material markup policy. Homeowners will have access to premium roofing materials at true wholesale prices, ensuring they pay only for the quality they are getting. Every aspect of the pricing will be clearly itemized, allowing customers to see precisely where their money goes, with a simple breakdown of labor, material costs, and a transparent 10% platform fee.

Additionally, the approach prioritizes accountability. Each roofing project will be assigned a dedicated Project Manager who will oversee the installation process, ensuring strict quality control measures. For added reassurance, installation crews will operate with body cameras, giving homeowners peace of mind as their work is completed.

Strong Partnerships and Leadership

To fuel its growth, OpenbooQ has secured substantial funding and formed strategic partnerships with two industry leaders. ARTI is at the helm of developing the proprietary technology infrastructure, while Myosin focuses on marketing strategies and customer acquisition, setting the stage for a robust operational launch.

The executive team of OpenbooQ comprises industry veterans who bring a wealth of knowledge in both roofing and technology. This experienced leadership positions OpenbooQ to address the inherent issues of the traditional roofing market effectively.

Michael Chesbrough leads as CEO alongside CFO Patrick Salyers, COO Alex Skelton, CTO Chuck Gamkong, CMO Justin Fahey, and CPO Angel Kimble, together sharing a vision to redefine the home improvement landscape.

Looking Ahead

With its model poised for rapid expansion from its Dayton launch, OpenbooQ is preparing to pioneer a new standard in roofing purchases nationwide. Homeowners can finally anticipate a process that not only saves them significant financial resources but also guarantees a superior experience in roof installation.

OpenbooQ invites those interested to utilize their website for a seamless estimate and become part of this revolutionary change in the roofing market. For more information and to secure an estimate, visit www.openbooq.com.

OpenbooQ stands at the forefront of innovation in the roofing industry, ready to empower homeowners with the tools and knowledge needed to make informed decisions about their roofing needs — all while keeping their hard-earned dollars where they belong: in their pockets.