#Japan #Generative AI #Tokyo #BtoB Marketing #Immedio

Transforming BtoB Marketing with Generative AI

As we move towards 2026, the landscape of BtoB marketing is on the brink of a seismic shift driven by the increasing adoption of generative AI. The company immedio, established in Shibuya, Tokyo, is set to share crucial insights at the upcoming online event, titled "2026 BtoB Marketing Predictions: How Generative AI Will Transform Search, Ads, Sales, Web, and Customer Experience". This event will take place on December 16, 2025, from 10:00 AM to 3:45 PM, aiming to provide businesses with the necessary strategies to adapt to changing market dynamics.

The Event Details

On December 16, immedio will take the stage to present their views on the rapidly evolving marketing strategies influenced by generative AI. The event promises to cover 12 transformative areas of BtoB marketing, including search, advertising, sales processes, web design, and customer experience. As traditional methods become less effective, the focus is shifting towards integrating AI to enhance customer interactions and operational efficiency.

Navigating Change in BtoB Marketing

The advent of generative AI is reshaping how BtoB organizations interact with their clients. With the shift in consumer behavior and expectations, companies must rethink their approaches to digital marketing and customer engagement. The event will delve into how businesses can respond to these structural changes, utilizing AI to establish better customer connections and improve operational workflows.

Experts will share practical insights and actionable strategies to help businesses map out their pathways to success in the AI-driven market landscape. The evolving role of inside sales teams is particularly noteworthy. As conventional sales processes become automated, there is a growing demand for inside sales professionals to focus on enhancing the quality of their engagements rather than merely managing routine administrative tasks.

Key Contributions from immedio

During their presentation, immedio will focus on the theme "Inside Sales Transformed by AI: Increasing Quality Leads through Automation and Customer Behavior Visualization". This session will highlight how the innovative automation tool 'immedio' can facilitate effective deal generation and visualization of customer interactions, thereby improving the overall quality of sales discussions. Speaker Hiromu Komaki, representing immedio, will present case studies showcasing successful implementations of AI technology within the sales cycle, illustrating practical transformations that have already taken place.

Join the Movement Toward AI-Driven Marketing

As companies prepare for the uncertainties of the future, events like this offer invaluable opportunities to understand the implications of AI on BtoB marketing practices. By attending, businesses will not only gain insights into the predicted trends for 2026 but also learn how to adapt their strategies accordingly.

The event is open for registration, allowing up to 1000 participants to join this crucial conversation on the digital marketing frontier. The imminent changes call for a collective response from the industry, and immedio is at the forefront of leading these discussions.

For those eager to learn more and participate in this engaging session, further details and registration can be found on the official seminar page. Let's connect to ensure that as the landscape transforms, we are all equipped to meet the challenges and seize the opportunities presented by generative AI.

About immedio

Founded in April 2022, immedio is dedicated to its mission of creating meetings that shape the future. With its innovative deal automation tool, they aim to connect creators and users seamlessly, fostering new societal values. The company believes in the potential of technology combined with creativity to lead us towards a better tomorrow.

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For additional information, visit immediо.io.

Event Overview

• - Event Name: 2026 BtoB Marketing Predictions: Transformations Driven by Generative AI
• - Date and Time: December 16, 2025, 10:00 AM – 3:45 PM
• - Format: Zoom Webinar
• - Capacity: 1000 participants
• - Organizer: Majisemi Co., Ltd.

Make sure to register and be part of the future of BtoB marketing!