#Japan #Tokyo #Tokyo Fashion #Good broken charm #NFDT 2026

Introducing Good Broken Charm

In a groundbreaking move for the fashion industry, the brand Good Broken Charm recently showcased its remarkable designs at a fashion exhibition in Harajuku, Tokyo. Focused on incorporating the unique perspective of the designer's intellectually disabled brother, this innovative apparel brand aims to redefine the value and stories associated with clothing through thoughtful re-editing and upcycling.

A New Wave in Fashion

The brand has officially launched its upcycle label named 'Zoku' (meaning 'continuation' in Japanese). This label takes previously worn clothes and reinterprets them by printing the handwritten characters created by the designer's brother. Every piece is embedded with a narrative that transforms discarded clothing into something fresh and meaningful, encouraging wearers to see fashion through a different lens.

Good Broken Charm was recognized for its unique approach to fashion at the Next Fashion Designer of Tokyo (NFDT) 2026, where it received a special award. This prestigious recognition is part of the Tokyo Metropolitan Government’s initiative to cultivate young designer talent, ensuring that Tokyo continues to be a global fashion hub. Starting March 18, 2026, the brand will further showcase its collection at the FDAT 2026 Exhibition.

The Design Philosophy

At the heart of Good Broken Charm lies a commitment not only to fashion but also to inclusivity and representation. By focusing on the creative output of the designer's brother, the brand shifts the narrative away from viewing disability as something exceptional. Instead, it integrates his expression into everyday clothing, encouraging a natural interaction within cultural contexts.

During this upcoming exhibition, attendees will have the chance to experience not only the collection but also original works by the designer's brother. The display offers insights into the creative process and the brand’s overarching mission to reshape perceptions of disability in the arts.

The Visionary Behind the Brand

The mastermind behind this initiative is Minakato Kato, a student at Meiji University. Kato launched the company SAFEID in 2025 with a vision to bridge the gap between culture and welfare. Recognized at the NFDT, Kato is dedicated to creating spaces where individuals with and without disabilities can interact seamlessly. This innovative mindset extends to various initiatives including a project aimed at transforming ordinary bibs into stylish accessories, wide-ranging collaborations with welfare facilities, and participation in festivals to enhance the visibility of people with disabilities.

Kato's efforts have not only garnered attention locally but also earned him a spot on Forbes Japan's list of '100 Hopes Saving the World.' With aspirations for national and international expansion, Kato’s approach to fashion aims to challenge the boundaries between welfare and style.

Exhibition Details

The FDAT 2026 Exhibition will run from March 18 to March 20, 2026, at the WITH HARAJUKU HALL, located in Shibuya, Tokyo. The exhibition will be open to the public on March 20, offering an opportunity for all to engage with this unique collection.

• - Date & Time:

March 18, 10:30 AM – 7:00 PM
March 19, 10:30 AM – 7:00 PM
March 20, 10:30 AM – 6:00 PM
(Last admission at 5:30 PM)

• - Venue:

WITH HARAJUKU, 1-14-30 Jingumae, Shibuya-ku, Tokyo

• - Organizer:

Fashion Designers Accelerator Tokyo

During the event, Kato will be present for media interviews to discuss the brand concept and production background. Media inquiries are encouraged to schedule appointments in advance.

Contact Information

• - Brand Name: Good Broken Charm
• - Representative: Minakato Kato
• - Email: [email protected]

SAFEID Overview:
SAFEID is a creative company dedicated to blurring the boundaries between fashion, art, and events while promoting projects that empower individuals with disabilities to express themselves in the cultural sphere. Good Broken Charm represents a critical facet of this endeavor, as does their initiative 'Interchange,' a cultural festival promoting natural interactions between people with and without disabilities.