#USA #Los Angeles #SEMA #AAPEX #Astemo Americas

Astemo Americas to Showcase Innovatively Expanded Product Line at Major Automotive Shows

Astemo Americas will take center stage at the upcoming AAPEX and SEMA shows, highlighting a significant expansion of its performance and aftermarket product portfolios. Set for early November 2026, Astemo plans to unveil a range of exciting new products, including an entirely new line of SHOWA Performance shock absorbers designed for both everyday and race-ready applications in the off-road vehicle market.

The AAPEX event will be held at the Venetian Convention and Expo Center, where Astemo has secured booth number V2831. Attendees will find a variety of advanced products on display that reflect Astemo's commitment to quality and innovation in the automotive aftermarket sector. This includes electronic throttle bodies, mass airflow sensors, ignition coils, and camshaft and crankshaft position sensors, along with newly added brake calipers and brake pads. The exhibition will showcase Astemo's extensive experience in performance engineering, demonstrating how these new aftermarket offerings draw from nearly a century of original equipment (OE) manufacturing expertise.

One of the event's highlights will be the SHOWA Performance shock absorber line specifically designed for 4-wheel and off-road vehicles, which is anticipated to launch in early 2027. This new lineup promises to cater to popular off-road vehicles, providing the robustness and adaptability required by enthusiasts today. The SEMA Show, also featuring Astemo’s innovative solutions, will illustrate the company’s proactive approach in addressing diverse vehicle needs.

Astemo's decision to focus on these product categories underscores their strategy of leveraging deep OE knowledge to better serve the aftermarket community. Ryan Pelkey, head of the Astemo Americas Aftermarket Business Division, stated, "We continue to look for opportunities to expand our coverage in product categories where Astemo has deep OE experience and technical expertise." This vision aims to transfer the high standards associated with Tier 1 suppliers into the aftermarket, allowing for improved vehicle applications and enhanced customer satisfaction.

Additionally, Astemo's increasingly popular powersports portfolio will be on full display. The company will showcase advanced products under its trusted brands, including SHOWA, Nissin, and Keihin, with particular emphasis on the innovative SHOWA GRID suspension technology. To attract motorsport fans, the legendary two-time Indianapolis 500 champion, Josef Newgarden, will be present at the Astemo booth for a special autograph session, adding an exciting layer to the company's commitment to performance.

Astemo Americas is continuing its collaboration with Team Penske and Chevrolet, marking a 15th consecutive season of partnership in the INDYCAR SERIES. Their ongoing support underlines Astemo's dedication to the motorsport community, showcasing their products in real-world competitive environments.

Astemo, headquartered in Tokyo, Japan, operates as a consolidated subsidiary of Honda Motor Co., Ltd. The firm employs around 80,000 individuals globally and spans various regions including the Americas, Asia, and Europe, affirming its position as a major player in the automotive supply chain. Committed to sustainability and corporate responsibility, Astemo is continuously looking for avenues to enhance its product offerings and showcase its innovative engineering capabilities.

In conclusion, the 2026 AAPEX and SEMA shows promise to be significant for Astemo Americas and for automotive enthusiasts alike, with innovations set to redefine performance expectations across various vehicle segments. Stay tuned as Astemo leads the way in aftermarket excellence at these major venues.