#United States #iHeartRadio #Newport #Beach Football League #Tully Banta-Cain

iHeartRadio Partners with Beach Football League

In an exciting development for sports and entertainment fans, the Beach Football League (BFL) has named iHeartMedia as its official audio and radio partner. This groundbreaking collaboration marks a significant step for the BFL, which is renowned as the world’s first professional tackle football league played on sand. Tully Banta-Cain, a former NFL linebacker and champion, expressed enthusiasm about this partnership, stating that it aims to enhance the BFL's national presence through diverse media channels.

This strategic alliance will enable the BFL to tap into iHeartMedia's extensive resources, which include live radio broadcasts, digital presentations, podcasts, social media promotions, and live event engagements. The synergy is expected to foster stronger fan engagement, elevate entertainment offerings, and boost community initiatives surrounding BFL events. Tully Banta-Cain remarked, "We’re excited to welcome iHeartRadio as our partner. This relationship opens up numerous avenues to connect football fans with live experiences, music, and cultural events at the beach."

The partnership was launched in conjunction with the BFL's California events, specifically the Santa Cruz Beach Classic, which was held on May 16-17, 2026. This thrilling event showcased not just the competitive aspects of sand-based tackle football but also featured a mix of music and celebrity appearances, catering to a broad audience. The Santa Cruz event included a youth football camp, an impressive drone show, and a halftime performance by popular Bay Area artist Goapele, along with renowned DJ DSharp of the Golden State Warriors.

Looking ahead, the BFL has planned more exciting events like the upcoming Fiesta Hermosa Sunset Showdown set for May 23, 2026. This event promises to be packed with thrilling highlights including performances from NFL legends, acclaimed live DJs, and a halftime feature by the iconic hip-hop group The Pharcyde.

The collaboration is not just a one-time occurrence; both parties are gearing up for more initiatives as they expand their efforts into 2027. Future destination events are slated for key locations, including New England during Labor Day Weekend, Miami during Art Basel Week, and Santa Monica as part of the Super Bowl festivities in Los Angeles. As the BFL grows its national footprint, iHeart branding and promotional support will be pervasive across various campaigns, ensuring a seamless integration of their offerings.

In essence, this partnership symbolizes a fresh approach to sports entertainment by merging athletic competition with engaging entertainment experiences along the iconic American beaches. The BFL is committed to not only showcasing athletic prowess but also fostering community engagement and building a vibrant culture around beach football and entertainment.

For those looking to engage with this unique experience, tickets, sponsorship opportunities, and detailed event information can be found at the Beach Football League's official website.

About the Beach Football League

The Beach Football League (BFL) stands as a pioneering force, being the first professional platform dedicated to tackle football played on sand. The BFL distinguishes itself by combining high-quality athletic contests with a rich tapestry of live music, entertainment, and community outreach, delivering an unparalleled lifestyle experience on America's cherished beaches.

About iHeartMedia, Inc.

As a leading audio media entity in America, iHeartMedia, Inc. (Nasdaq: IHRT) continuously redefines broadcast radio. With a substantial reach, iHeart’s radio platforms boast an unmatched audience size, engaging over 90% of the American population monthly. The company is committed to leveraging this vast audience connection to explore innovative platforms and services that resonate with today’s listeners.