#USA #New York #flavor #21SEEDS #infused tequila #For Real

21SEEDS Unleashes the Power of Flavor with New Campaign

In a vibrant reintroduction, 21SEEDS, the celebrated infused tequila brand, has launched its audacious new campaign, ‘Flavor, For Real’. This initiative not only reflects the brand’s commitment to authenticity but also emphasizes its dedication to bold flavors derived from real fruit juice. The campaign rolls out across digital platforms, social media, and in-store displays nationwide, aiming to captivate the hearts and taste buds of tequila enthusiasts.

From its inception in 2019, 21SEEDS has set a new standard in flavored tequila, proving that the spirits industry is ripe for innovation. The brand was created by a trio of visionary female entrepreneurs: Kat Hantas, Nicole Hantas-Emanuel, and Sarika Singh, all driven by a desire for a flavorful yet smooth tequila experience. The portfolio includes remarkable infusions such as Cucumber Jalapeño, Grapefruit Hibiscus, and Valencia Orange, each crafted to elevate cocktail experiences effortlessly, especially margaritas.

“‘Flavor, For Real’ is more than just a tagline; it represents our unwavering commitment to real flavors,” stated Megan Green, Brand Manager of 21SEEDS. “We wanted to emphasize our qualities that differentiate us in this evolving category, highlighting our dedication to creating delicious cocktails with true fruit flavors.”

21SEEDS Infused Tequila is characterized as a super-premium blanco tequila, meticulously crafted and bottled in Mexico. Its production at the prominent Casa Maestri distillery ensures that each bottle is smooth and rich in flavor, providing an indulgent experience that can transform cocktail preparation into a quick and pleasurable activity. As part of its commitment to ease of use, a 21SEEDS margarita can be ready in under a minute, allowing consumers to enjoy delicious flavors without the hassle of excessive mixing or muddling.

To amplify its new campaign, 21SEEDS partnered with advertising agency GALE to build a visually stunning campaign that resonates across various media. This fresh promotional content mirrors the vibrancy and liveliness of the brand's offerings, celebrating the authentic tastes of its infused spirits.

Fans can catch the ‘Flavor, For Real’ campaign on extensive digital channels like Meta and YouTube, plus the official Instagram profile @21seeds. Additionally, the brand is poised to establish an in-store collaboration with the trendsetting beverage brand poppi, presenting a straightforward and delightful approach to creating the classic margarita. This partnership features unique concoctions such as the Cucumber Jalapeño x Lemon Lime, Valencia Orange x Orange, and Grapefruit Hibiscus x Strawberry Lemon, all combining 21SEEDS’ flavorful tequilas with poppi’s vibrant sodas for quick and refreshing drinks.

Exciting Margarita Combinations:

1. Cucumber Jalapeño x Lemon Lime
- 1.5 oz 21SEEDS Cucumber Jalapeño
- 4 oz Lemon Lime poppi
- Squeeze of lime
- Salt the rim
- This margarita offers a refreshing burst of flavor, combining cool cucumber with the fiery kick of jalapeño, enhanced with zesty lemon lime.

2. Valencia Orange x Orange
- 1.5 oz 21SEEDS Valencia Orange
- 4 oz Orange poppi
- Squeeze of lime
- Salt the rim
- A sun-kissed cocktail that merges the bright notes of Valencia orange with the bubbly sweetness of poppi orange soda for a truly refreshing experience.

3. Grapefruit Hibiscus x Strawberry Lemon
- 1.5 oz 21SEEDS Grapefruit Hibiscus
- 4 oz Strawberry Lemon poppi
- Squeeze of lime
- Salt the rim
- This vibrant margarita pairs tart grapefruit with the floral notes of hibiscus, rounded off with the sparkling sweetness of strawberry lemon.

For anyone looking to explore the full palette of 21SEEDS’ flavorful options, detailed information is available on their website 21SEEDS.com. As the brand continues to grow, it invites consumers aged 21 and over to responsibly enjoy the simplicity of their easy-to-mix cocktails.

About 21SEEDS

Founded in 2019, 21SEEDS has made a significant impact within the spirits industry by championing diversity, inclusivity, and authentic joy in their offerings. By crafting flavored tequila that resonates with consumers worldwide, the brand positions itself as a go-to choice for memorable gatherings and celebrations.

About Diageo

A global leader in beverage alcohol, Diageo champions a wide array of brands across the spirits and beer sectors, including Johnnie Walker, Tanqueray, and Don Julio. As a company committed to responsible drinking, Diageo emphasizes quality and community in all its endeavors.

For more information about their brands and offerings, please visit www.diageo.com. Celebrate life, every day, everywhere.