LG Electronics Unveils Cutting-Edge AI Mobility Solutions at CES 2026

LG Electronics to Showcase AI-Driven Mobility Solutions at CES 2026

At the upcoming CES 2026 in Las Vegas, LG Electronics is set to reveal its latest advancements in mobility technology under the banner of 'Affectionate Intelligence'. From January 6-9, attendees will have an exclusive opportunity to explore the future of vehicle experiences created through artificial intelligence. This innovative display aims to create a more human-centered in-car environment, enhancing the journeys of drivers and passengers alike.

A Vision of Next-Generation Mobility

LG’s showcase will highlight a range of solutions that exemplify the integration of AI into the automotive sector. The company’s exhibit has already garnered the prestigious CES 2026 Best of Innovation Award in the In-Vehicle Entertainment category, marking a significant achievement for LG's Vehicle Solution Company. Seok-hyun Eun, the company president, expressed excitement about presenting their vision, emphasizing that AI is embedded across numerous solutions, including current production collaborations with global manufacturers.

Visitors can expect an engaging experience divided into three key zones, each demonstrating cutting-edge technology:

1. Mobility Display Solution: Featuring a transparent OLED-equipped windshield, this system intuitively conveys essential information. For instance, when a traffic signal is approached, the AI can display the remaining wait time clearly, ensuring that drivers are only presented with the most pertinent information exactly when needed. In autonomous driving mode, the system creates captivating visual environments, such as transforming mundane tunnels into scenic forests, enhancing the travel experience significantly.

2. Automotive Vision Solution: This consists of advanced in-cabin sensing technology, designed to enhance safety and enable empathetic interactions within the vehicle. It operates through real-time tracking of driver movements and attentiveness, allowing the system to personalize information delivery based on passenger interests and emotional states. For example, if a front passenger gazes at an advertisement outside, the system can showcase related product information on their display.

3. In-Vehicle Entertainment Solution: Aimed at providing a unique entertainment experience, this system leverages AI to recognize external scenery, displaying memories or related content associated with the location. Passengers can engage in real-time video calls and receive personalized content recommendations tailored to their preferences, helping transform long journeys into memorable experiences. The system also promotes effective communication by translating sign language into text, facilitating smooth interactions in various situations.

The Future of Automotive Innovation

LG's AI-Powered In-Vehicle Solutions are positioned to redefine how passengers experience mobility. With an aim to pioneer AI-driven vehicles, LG is committed to accelerating the integration of these innovative technologies into the market. The emphasis on a human-centered approach ensures that each journey is more connected and enjoyable than ever.

Join LG at CES 2026

Those interested in witnessing these groundbreaking developments firsthand can visit LG at booth #15004 at the Las Vegas Convention Center during CES 2026. For enthusiasts and industry professionals alike, LG's advancements promise to shape the landscape of mobility in the years to come.

For ongoing updates, subscribe to the LG mobility newsletter, LG Loop, and follow the company’s latest initiatives on LinkedIn at LG Vehicle Solution. LG's commitment to human-centric innovations in the automotive industry solidifies its role as a trailblazer in transforming the future of mobility.