Nav Entrusts Raquel Alexander as New Chief Marketing Officer to Elevate Brand Strategy

In a significant move to enhance its executive leadership team, Nav has announced the appointment of Raquel Alexander as its new Chief Marketing Officer (CMO). With a robust background in marketing spanning over 15 years, Alexander's role will focus on spearheading the company's national marketing initiatives. Her responsibilities will encompass a thorough oversight of brand awareness campaigns, customer acquisition strategies, communications efforts, and product marketing. Levi King, the CEO of Nav, expressed enthusiasm about Alexander's arrival, stating, "We are thrilled to welcome Raquel to our executive team. Her customer-centric approach and innovative thinking make her the perfect fit for this leadership position. I am confident that Raquel will energize our marketing efforts to deliver meaningful business results that catapult Nav to the next level." Raquel Alexander comes to Nav with a wealth of experience, having previously contributed her marketing expertise to various consumer-focused companies, including well-known names like TextNow, eHealth, Shutterfly, and Electronic Arts. Most recently, she was engaged as a growth advisor for Midi Health, a telehealth provider. Alexander’s broad experience in launching innovative marketing strategies has consistently resulted in significant growth across various key performance indicators. "I was drawn to Nav because of its altruistic mission to empower small business owners," said Alexander upon her appointment. "The incredibly smart and talented team here excites me, and I am eager to leverage my experience to help expand awareness of Nav and position it as a leader in its category." The addition of Alexander follows the recent hiring of Grace Liu, who was named the company's first Chief Financial Officer. Together, they round out Nav's senior leadership team, which includes Levi King, Gian Perrone (CTO), Landon Pearson (CPO), Mac Cormier (SVP Product & Design), Joel Jensen (VP of Revenue Partnerships), Andy Anderson (VP of Finance), Rebecca Sandberger (GC & VP of Legal and Compliance), and James Rauen (VP of Data). Nav continues to focus on providing a financial health platform specifically tailored for small businesses. By offering services that help small business owners manage their credit, cash flow, and financing options, Nav aims to support the success and financial well-being of its users. To learn more about Nav and how it aids small business owners, visit Nav.com. As the landscape for small business financing evolves, having a strategic marketing leader like Raquel Alexander at the helm will be instrumental in reinforcing Nav's position as a pivotal resource for businesses looking to thrive in today's competitive market. With a clear vision for the future, Alexander's leadership is expected to drive forward branding initiatives that will resonate with small business owners and elevate Nav's presence in the market.