Carl's Jr. and Hardee's Raise Over $866,000 for Veterans Through Stars for Heroes Initiative

Empowering Veterans: Impact of the Stars for Heroes Campaign



Introduction
The Stars for Heroes campaign, an initiative by Carl's Jr. and Hardee's in collaboration with USA Cares, has proven to be a beacon of hope and support for veterans and military families. In its 14th year, this campaign has amassed an impressive $866,000, demonstrating the extraordinary power of community involvement and commitment to those who have served protect our nation.

Campaign Overview
From May 26 to July 4, customers at participating Carl's Jr. and Hardee's locations across the United States were invited to donate a minimum of $1 at the register. This seemingly small act of generosity resulted in an astonishing accumulation of funds that directly support initiatives aimed at helping veterans rebuild their lives post-service. The collective contributions highlight the significant impact that everyday actions can have on the lives of individuals in need.

Support for Veterans
USA Cares, a dedicated nonprofit organization focused on providing financial assistance and long-term stability resources to veterans and military families, has been a partner in this endeavor for over a decade. The funds raised from the Stars for Heroes campaign will aid the Military Assistance Response Program, which offers essential financial support for critical areas such as housing, utility fees, and basic necessities.

Joe Guith, the CEO of Carl's Jr., expressed his pride in the partnership with USA Cares, emphasizing the commitment of the brand to sustain its efforts in support of the military and veteran communities. He noted, "The annual Stars for Heroes campaign is a powerful demonstration of our commitment to the military and veteran communities who are so integral to our Carl's Jr. and Hardee's family."

A Collective Effort
The success of the Stars for Heroes campaign is not due solely to the efforts of the companies but rather a collective endeavor involving franchisees, restaurant teams, and patrons. Matt Castor, President and CEO of USA Cares, commended the restaurants’ teams for their engagement and the vital role they play each summer in raising awareness and funds for the cause. He stated, "Every dollar raised through Stars for Heroes represents a community choosing to stand with veterans and their families."

Long-Term Impact
Since its inception, the Stars for Heroes campaign has generated over $12 million in donations that directly foster programs aiding veterans. This remarkable achievement underscores the ongoing need for community-driven support to create lasting change.

Conclusion
The Stars for Heroes campaign serves as a reminder that we can all contribute to positive change in the lives of veterans and their families. During this season of giving, Carl's Jr. and Hardee's not only provide delicious meals but also embody a spirit of generosity that uplifts those who have dedicated their lives to serving our country. By participating in initiatives like Stars for Heroes, communities are forging pathways to stability and empowerment for thousands of veterans and their families. Together, we stand united in support of those who have served, and the collective effort exemplifies the profound impact we can have when we come together for a common cause.

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