Sailor Fountain Pens Launches Revamped Global Ink Studio Brand to Inspire Artists Worldwide

Sailor Revamps Ink Brand to INK STUDIO

Sailor Fountain Pens, headed by President Mitsu Tamura and located in Minato, Tokyo, is set to debut its newly refreshed ink brand, INK STUDIO, on June 27, 2026. This transformation heralds a new era in the world of writing instruments, combining artistic flair with user feedback to create something truly special.

From Ink Workshop to INK STUDIO

The brand emerges from a successful event called the Ink Workshop, which showcased Sailor's expertise in color mixing, culminating in a community-driven initiative that collected insights from users. Previously featuring 100 colors, the brand will now showcase an eclectic selection of 50 shades, derived from the results of this year's Ink Workshop Grand Election. Through careful selection and a keen eye for balance, the palette will include 40 of the most popular colors alongside 10 exciting new additions aimed at enhancing sketching and illustration techniques.

A Packaging Revolution

The packaging of INK STUDIO products showcases premium paper designed for excellent ink absorption and vibrancy. It is uniquely tailored to permit users to engage in their creative endeavors directly on the package, turning it into a canvas for artistic expression. This innovative feature promotes a dynamic interaction between the packaging and the ink, ensuring that users can indulge in their creativity fully.

Additionally, a color sample feature at the top of the packaging allows for quick identification of ink shades from above, improving storage ease and functionality. This thoughtful design aims to enhance the user experience, particularly for those who enjoy layering different colors while crafting illustrations of plants, buildings, or beloved pets.

Introducing 10 New Colors

To complete the revitalization, ten brand-new hues have been incorporated, specifically curated to meet the needs of illustrators. These tones (321, 232, 271, 336, 467, 574, 674, 778, 862, 968) are designed to allow for richer blending and gradient effects, expanding the range of creative possibilities for artists and hobbyists alike.

Ink Workshop Grand Election Insight

Prior to the launch, Sailor engaged its community through the Ink Workshop Grand Election, allowing users to vote for their favorite shades from the entire collection of 100 colors. The top 40 colors were chosen based on user rankings, but the selection also involved assessing color harmony and balance, aligning with the brand's vision of enhancing usability in an artistic context.

What Happens to Sunset Colors?

With this invigorating transformation, INK STUDIO will not carry over 60 discontinued colors. Instead, these shades will be made available for order through the Sailor Fountain Pens official online store, ensuring that loyal fans can continue to acquire their cherished hues without any concerns.

For those interested in purchasing their favorite discontinued shades, visit the official Sailor shop here: Sailor Shop.