#USA #Los Angeles #Tony Robbins #100 Billion Meals #Jimmy Jam

The Next Verse: A Global Music Movement Against Hunger

In an inspiring initiative reminiscent of the legendary We Are the World, a global music movement titled The Next Verse has emerged, spearheaded by renowned speaker Tony Robbins and celebrated producer Jimmy Jam. As we mark the 40th anniversary of the iconic song, artists, fans, and media across the world are invited to contribute their voices to help confront the escalating crisis of hunger with the ambitious 100 Billion Meals Challenge.

The Urgent Need for Action

Global hunger has reached alarming proportions. Recent statistics reveal that every ten seconds, a child succumbs to hunger. The number of those facing starvation has surged from 80 million to a staggering 280 million since 2019. In response to this daunting issue, the 100 Billion Meals Challenge, co-founded by Tony Robbins and Nobel Peace Prize laureate Gov. David Beasley, has made notable strides, delivering an impressive 62 billion meals over just three years. The ambitious goal is to reach 100 billion meals in a decade, significantly narrowing the hunger gap and paving the way for a more sustainable food future.

Power of Music and Unity

Tony Robbins underscores the gravity of the challenge, stating, "Hunger is one of the greatest solvable challenges of our time. No child should ever go to bed wondering where their next meal is coming from. That’s why this challenge exists—to bring together the resources, the innovation, and the collective will to deliver 100 billion meals and reshape the future of food for generations to come." Jimmy Jam emphasizes the transformative potential of music, inviting everyone to join the movement: "This is the power of music, the power of unity. We're creating something that saves lives, touches hearts, and endures across the globe."

How to Get Involved

The Next Verse encourages individuals to participate in various creative ways. Here are some of the opportunities:

1. Global Recording Experience on December 16: Join a live recording session with Jimmy Jam and Terry Lewis at the iHeart Theater in Burbank, California. Global participation is facilitated through Zoom.
- Free Access: Stream the event live at no cost by registering on 100billionmeals.org.
- Donation Option: A $10 donation allows full access to the Zoom experience, providing 44 meals for those in need.
- Lifesaver Membership: For $19.95 a month, members can partake in the live experiences, appear in the final recording, and contribute over 1,000 meals annually.

2. Submit Your Verse: Participants can record and share their own verses, hooks, or harmonies, using the hashtag #TheNextVerse and tagging @100BillionMeals on social media. Selected submissions will be featured in the official music video.

3. Watch the World Premiere: The final song and music video will premiere on Christmas Day across all streaming platforms.

Every contribution through these actions directly impacts the 100 Billion Meals Challenge, which aims to fight hunger both in the United States and globally. The artwork from the campaign will be supported by credible partnerships with organizations such as Feeding America, UNICEF, Food 4 Education, and others.

A Call to Collaborate

Media partners around the globe are invited to share this inspiring story, mobilizing their audiences to take action and support the 100 Billion Meals Challenge through various participation avenues.

The movement promises collaboration with a roster of renowned artists, including Dr. Dre, Janet Jackson, and Andrea Bocelli, among others, who have rallied to lend their voices for this noble cause.

The Next Verse is more than just a song; it has the potential to become a movement that galvanizes individuals across the globe into action, leveraging the universal language of music to address one of humanity's greatest challenges. Support this mission and join in reshaping the future of food today.

For more information about how to participate, visit 100billionmeals.org.