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KEPPLE's 2024 Employee Growth Report on Real Estate Startups

KEPPLE, under the leadership of CEO Takahiro Kamisaki, recently released its latest report: "Current Status of Domestic Startups Interpreted from Employee Numbers 2024." This report, derived from KEPPLE DB—its proprietary startup database—provides insights into the employee growth of startups within Japan's real estate sector from December 2023 to December 2024.

Key Findings from the Employee Growth Ranking

In the report, startups are ranked based on their increasing number of employees, shedding light on the growth dynamics of the real estate industry, specifically focusing on technology-driven solutions. The top three startups making headlines include:

1. ATOMica: This innovative startup leads the ranking through its development of coworking spaces utilizing underused local facilities. Its collaboration with municipalities and educational institutions for regional revitalization has significantly boosted its workforce.

2. Elz Support: Known for its rent guarantee services, Elz Support has been expanding its workforce as they strive to enhance partnerships and extend their service offerings.

3. Global Agents: Specializing in social apartments and hotel operations, Global Agents has solidified its unique market position, contributing to its considerable employee growth.

Additionally, companies like Ierabu GROUP and Nexus Agent are also noteworthy. These firms are championing digital transformation in the real estate sector, focusing on optimizing real estate transactions and asset management, which has further led to their organizational expansion.

This growth is indicative of the increasing role technology plays within the real estate value chain, ushering in new players who challenge traditional industry norms. The ranking findings not only highlight the rise of tech-centric startups but also reflect shifting values regarding housing and asset management.

Reflection on Industry Evolution

The insights reveal a deepening application of technology within the real estate domain and signal a shift in consumer values regarding living spaces and assets. As startups continue to emerge and challenge established practices, there's growing anticipation for flexible, user-oriented services that will undoubtedly evolve the real estate market.

Overview of the Ranking Survey

Data Collection Period

The report covers the time frame from December 2023 to December 2024, with the data being compiled in January 2025.

Target Group

The rankings include data from 9,718 startups published in KEPPLE DB, focusing on those with insured employees working at least 20 hours weekly, a criterion in line with Japan's Ministry of Health, Labour and Welfare. Additionally, companies listed on the Tokyo Stock Exchange's Growth Market after January 2024 were also considered.

Sector Classification

Each startup has been classified according to KEPPLE's unique standards based on their business descriptions.

Accuracy of Information

While KEPPLE DB leverages reliable sources such as corporate registrations and company websites, it makes no guarantees about the absolute accuracy or completeness of the information provided in the report.

Further Resources and Opportunities

For those interested in more detailed reports covering various sectors and rankings, KEPPLE DB offers a complimentary starter plan. Registered users gain access to industry trend articles, startup insights, and can leverage tickets for further research. Additional data and reports regarding the movement of employee counts in 2024, as well as trends in startups both domestically and internationally, can also be found in articles available on the KEPPLE startup media site.

In pursuit of advancing the startup ecosystem, KEPPLE is dedicated to expanding its services and facilitating collaborative partnerships between startups and investors.

Conclusion

As the ecosystem evolves, KEPPLE remains committed to fostering innovative industry growth and supporting new challenges that will drive the future of real estate in Japan and beyond.